What are the responsibilities and job description for the Creative Director position at Twin Cities PBS?
As Creative Director at Twin Cities PBS (TPT), you will be instrumental in elevating our brand's creative vision and bringing it to life. Blending visionary thinking with sound execution, you will serve as both a leader and a maker, an innovator and a mentor. Reporting to the Director of Creative Services & Marketing Operations, you will guide and inspire our creative team to produce exceptional work across various channels, including broadcast, digital, social media, and print. Your role will encompass managing graphic design projects and team members, actively contributing to graphic design creation, cultivating strong internal and external relationships, and consistently striving for creative excellence.
Hiring Salary : $100,000 - $110,000 annually (depending on qualifications)
Hybrid Work Environment : Candidates must live in or be willing to relocate to the Twin Cities Metro area and report to onsite office three days per week.
Responsibilities :
Brand Identity (45% of time )
- Oversee the design and creation of graphic elements that creatively reinforce key messages, support brand positioning strategies, and enhance brand identity across diverse media platforms.
- Oversee creation and station wide execution of new TPT Brand Guide; including Graphic Style, Voice & Tone, and Video Implementation Guides.
- Conceptualize and execute creative strategies across print, social, digital, and broadcast media platforms.
- Guide the execution of creative campaigns in collaboration with Marketing and Communications leaders.
- Cultivate effective internal partnerships and collaboration across integrated teams.
- Ensure projects align with strategic goals and audience insights.
- Prioritize work and resources across engagements and develop schedules by collaborating with Creative Services team, Marketing Operations Specialist, and Director of Creative Services.
Team / Staff Management (35% of time)
Graphic Design (15% of time)
Other duties as assigned (5% of time)
Required Experience :
Experience and strong background in digital design and photography.
Preferred Experience :
Knowledge, skills and abilities :
Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
Salary : $100,000 - $110,000
