Media Coordinator - Two Rivers Marketing

Company Location: Two Rivers Marketing - Des Moines, IA
Position Type: Hybrid
Position Schedule: Full Time
Education Level: 4 Year Degree

WHO WE'RE LOOKING FOR

The Media Coordinator is an entry-level position that helps facilitate the skills and learning required to become a Media Specialist. The Media Coordinator assists with the planning and implementation of paid advertising in print, digital, paid search, out-of-home, broadcast TV, cable TV, radio, and social media outlets. They work hand-in-hand with the media planner/buyers as well as key members of the account and project management teams to ensure that campaigns are executed correctly.

WHAT OUR MEDIA COORDINATOR WILL DO ONCE THEY'RE HERE

• Coordinates the scheduling, setup, and monitoring of advertising placements.
• Works closely with agency teams to ensure timely delivery of ad creatives and assets for campaign implementation.
• Communicates with media vendors to coordinate campaign details, resolve issues, and secure necessary documentation.
• Develops and sends insertion orders (IOs) to media outlets.
• Manages and updates media calendars and IOs throughout the campaign.
• Gathers specs and deadlines to build and maintain media materials documents.
• Generates tracking links, creates tags, and traffics/monitors digital media buys in Campaign Manager.
• Traffics creative assets and instructions between agencies, publishers, and digital vendors.
• Sets up campaigns in Google Ads and other platforms.
• Assists in monitoring and tracking campaign budgets.
• Works closely with the accounting department on billing and invoice reconciliation.
• Compiles and organizes campaign performance data for analysis.
• Assists in preparing regular reports on key performance indicators.
• Develops, updates, and maintains vendor contact lists and collects media kits.
• Supports senior team members with any media planning, buying, research, or presentation requests as needed.
• Supports agency digital marketing solutions efforts as needed, including contributing to THRIVE internal training, team training, and new business efforts.
• Completes timesheet on a daily basis.
• Other relevant duties as assigned.

WHAT OUR MEDIA COORDINATOR WILL NEED TO SUCCEED

• Bachelor’s degree
• Strong Microsoft Office skills: Word, Excel, PowerPoint
• Excellent communication skills
• Ability to work across functions and departments with regular interaction with colleagues and external contacts
• Ability to work independently
• Strong organizational skills
• Detail-oriented

WHY TWO RIVERS MARKETING (A DIVISION OF VGM, GROUP)

Professionally, we're big enough to give you the opportunity to work with global B2B brands and move up in the ranks in a stable, growing company. Culturally, 2RM does things differently than typical shops. As an employee-owned agency, we put our associates first. Our commitment to work/life balance is like none other. At 2RM, you don't feel owned by your job. Like we always say, you won't live here. You'll thrive here. Our values drive how we work and who we hire. You will see these values ingrained in how we support our customers and work with team members in the work environment we've created.

This job description reflects the general duties of the job but is not a detailed description of all duties which may be inherent to the position. Reasonably related additional duties may be assigned to the individual Associate.

VGM Group, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.