Demo

Social Media Manager

TwoRoads Strategy
Lancaster, PA Part Time
POSTED ON 12/11/2024
AVAILABLE BEFORE 4/9/2025

TwoRoads Strategy is a digital storytelling and marketing firm that creates and shares brand stories to help organizations develop relationships, build trust, stay memorable — and ultimately, drive revenue.


Who We’re Looking For:

We're looking for a creative Social Media Manager with an eye for stunning, engaging social video content to join our team of storytellers.


In this role, you'll help develop social strategies and work with our storytelling strategists and video team to capture video, client interviews, and photography content. This role includes time spent at some client locations capturing content on a monthly and/or quarterly basis. You'll also edit and create social media content that aligns with our client's brand identities and marketing goals. Finally, you'll work closely with our storytelling strategists to ensure that all content is engaging, visually appealing, and consistent with our clients' brand messages and styles.


If you love pouring your creativity into social storytelling and staying on top of the latest social trends, we'd love to chat! 


Our Ideal Social Storyteller Has:

  • A love for visual storytelling
  • Solid understanding of content creation tools with a focus on social video tools
  • Awareness of continuously evolving social best practices by platform
  • Proficiency in social media platforms: Instagram, Facebook, LinkedIn, TikTok, YouTube, others
  • Ability to write social copy that's as engaging as the social videos themselves
  • Ability to analyze engagement results and double down on the content that's working best by channel
  • 2 years of experience managing social platforms


This is a remote role that includes periodic on-location visits to client locations to capture social media video footage.

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