Copywriter

See all TwoTone career openings here: https://www.twotonecreative.com/careers/

A Typical Work Week for a Copywriter

The Copywriter is responsible for determining which formats best communicate various types of content, identifying ways to increase brand awareness, writing content, and utilizing keyword research in order to maximize the reach and interpretation of content. The Copywriter should be highly collaborative, a good listener, and be able to work well under pressure.

Top 5 Responsibilities:

• Write remarkable copy
• For marketing emails, websites, articles, social media, ads, print design, etc
• Create content plans
• Participate in content meetings with clients
• Outline content structure
• Edit/proof work

Other Responsibilities:

• Developing a solid understanding of the target audience through online and traditional market research
• Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs
• Partnering with marketing and social media teams to identify trends and anticipate needs
• Performing content audits to assess how well existing content is performing
• Performing content gap analyses to determine what type of content is missing and what is needed
• Establishing style guides that specify the writing style and tone needed to create engaging content
• Creating, adjusting, and managing editorial calendars

Benefits

• Competitive salary
• Room for growth in the company
• Competitive and graduated paid time off
• Paid holidays
• Paid parental leave
• 401K with 4% company match
• Health and dental insurance
• Vision and accident insurance
• Short-term and long-term disability
• Work From Home Wednesdays
• Regular team lunches (birthday / work anniversaries / other celebrations!)
• Team outings and events
• MacBook Laptop and 2nd monitor provided (as well as all needed software / assets / resources)

Required

• Degree in English, public relations, marketing, or communications
• Mac proficient
• Ability to write clear, concise and grammatically correct copy
• Knows and loves grammar (Eagle eye!)
• Comfortable working with conservative Christian churches and non-profits
• Knowledge of and ability to write for churches and accurately represent their message
• Uses good judgment and works with integrity
• Works independently and quickly
• Strong written and verbal communication skills
• Ability to quickly change from one project to another
• Adeptness with learning new apps and software
• Comfortable leading projects and other copywriters
• Attention to detail (seriously – looking for type-A, proactive people)
• Good organizational skills that support the rest of the team
• The willingness to listen to feedback and use it to improve
• Punctual and dependable

Extra Skills

Would be awesome, but not required.

• 3 years of previous agency experience
• Marketing background
• SEO experience
• FB / Instagram ads
• Online course writing

Benefits

• Competitive salary
• Room for growth in the company
• Competitive and graduated paid time off
• Paid holidays
• Paid parental leave
• 401K with 4% company match
• Health and dental insurance
• Vision and accident insurance
• Short-term and long-term disability
• Work From Home Wednesdays
• Regular team lunches (birthday / work anniversaries / other celebrations!)
• Team outings and events
• MacBook laptop and 2nd monitor provided

Job Type: Full-time

Pay: $54,000.00 - $61,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Ability to Commute:

• West Des Moines, IA 50265 (Required)

Work Location: In person

Salary : $54,000 - $61,000