What are the responsibilities and job description for the Commerce Marketing Manager - Grocery Team position at Tyson Foods Inc.?
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Job Details : Summary :
To develop and execute omni-channel marketing strategies and plans to support Tyson's portfolio of brands while improving incremental marketing return on investment against annual and prior period metrics.
Essential Duties and Responsibilities :
- Develop and execute strategic and tactical annual plans for assigned retailers.
- Interact with Sales Teams, Brand Teams, Category Management, Shopper Insights, Agency Partners, and Customers. The Commerce Marketing manager will be the key contact representing specific retailers.
- Lead annual planning workshops with Tyson sales teams for assigned retailers
- Manage and maintain annual budgets. Securing alignment and approval of plans among the following audiences : Tyson Sales teams, Tyson Brand teams and retailer Marketing and Merchandising teams
- Develop and execute launch plans for Tyson innovation brands
- Engage Tyson's Shopper Insights team to provide insights-based rationale for plans.
- Conduct Strategic Business Analyses and identifying Key Business Drivers.
- Lead reoccurring sales team meetings for supported categories, communicating campaign and / or budget updates and understanding merchant / retailer needs and making recommendations for commerce marketing support within these meetings
- Participate in meetings with cross-functional team members to support business initiatives and adjust plans accordingly.
- Manage personal Travel and Expense budget.
Qualifications :
Sponsorship is not available for this role.
Relocation Assistance Eligible :
Work Shift :
1ST SHIFT (United States of America)
Hourly Applicants ONLY -You must complete the task after submitting your application to provide additional information to be considered for employment.
Tyson is an Equal Opportunity / Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.
We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.
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