Marketing Program Manager

Description

POSITION PURPOSE:

As the Marketing Program Manager, you will be responsible for managing multiple marketing programs, vendors, and initiatives in support of both Corporate (PSC) and Partner Practices marketing efforts. You will work closely with cross-functional teams to develop and execute marketing campaigns across various channels to promote brand awareness and drive acquisition of new Surgeons, Practices, and Patients. This position reports directly to the Sr. Director of Marketing.

EXPECTATIONS:

• Serve as a marketing subject matter expert and provide direction, guidance, instruction related to USOSM specific marketing programs as well as functional expertise related to overarching marketing solutions, best practices and initiatives for both Corporate and/or Field Marketing.
• Exercises significant independent judgment to determine best method for accomplishing work and achieving objectives.
• Persistent demonstration of problem solving and fact-based decision-making skills.
• Embrace ownership and responsibility for producing measurable results against documented MBOs.
• Ability to effectively function in a very fast-paced, multi-faceted and evolving environment.
• Highly organized, process-oriented, and metric focused.
• Positive, articulate, respectful team player who can communicate effectively across the enterprise.

PRINCIPAL RESPONSIBILITIES AND DUTIES:

• Program Development & Management of internal marketing processes, programs, and initiatives to support, measure, and report on marketing efforts across the PSC and Practice Enterprise.
• Subject Matter Expert/Solution Management of various marketing-related vendors and solution providers supporting critical marketing programs/tools that enable marketing initiatives.
• Collaborative, cross-functional engagement, and management of multiple projects simultaneously.
• Onboarding new Surgeons & Practices, introducing them to the suite of services provided to them from PSC Marketing and working to develop and execute appropriate strategies and tactics to support the growth needs of their practice.
• Content & Asset Development - Create and/or manage the development of creative assets content and messaging for various initiatives/campaigns across the enterprise.
• Social Media Management includes strategy, content development, scheduling, distribution, and reporting across multiple brands.
• Digital Marketing Management – fundamental understanding of and ability to execute, optimize, analyze and report on a variety of digital marketing techniques to include Website UX, SEO, SEM, SMM, email and content.
• Vendor Management – ability to effectively establish, maintain, and manage multiple vendor relationships, ensuring SOWs, SLAs, deliverables, and budget expectations are met and managed effectively.
• Event Coordination & Management – various departments require a significant level of event coordination, management, and logistical support for various local, regional, and national events.

MINIMUM QUALIFICATIONS

Basic Knowledge & Competencies:

• PC Based software fundamentals (Word, PowerPoint, Excel, Smartsheet)
• Verbal & Written Communication Fundamentals (Professional language, creative copywriting)
• Design/Creative Fundamentals (Brand Standards, Canva, Adobe, Video editing a plus)
• Social Media Management Fundamentals (Facebook, Instagram, X (Twitter), YouTube)
• Digital Marketing Fundamentals (SEO, SEM, Constant Contact, Google Analytics)

Previous Experience/Education:

• Bachelor’s degree in marketing or business
• 2-4 years healthcare marketing experience (corporate or field)
• Dental Industry experience a plus

PHYSICAL REQUIREMENTS

• Frequent use of hands to manipulate the keyboard, telephone, files, and other office equipment.
• Ability to travel up to 20% via air, automobile.

Job Type: Full-time

Pay: $80,000.00 - $90,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Tuition reimbursement
• Vision insurance

Schedule:

• Day shift
• Monday to Friday
• No weekends

Experience:

• Marketing: 1 year (Preferred)

Ability to Commute:

• Irving, TX 75062 (Preferred)

Ability to Relocate:

• Irving, TX 75062: Relocate before starting work (Required)

Work Location: In person

ABOUT US ORAL SURGERY MANAGEMENT

By joining US Oral Surgery Management (USOSM), you become part of a dynamic and forward-thinking organization made up of best-in-class Oral and Maxillofacial practices. Together, we have the POWER to achieve more, by creating a positive impact on the communities we serve and reinforcing our position as a top leader in the industry. We believe in the POWER of teamwork, where every member contributes to our collective success. Whether you're in clinical operations, administration, support services, etc., your role is crucial to achieving our shared mission: fueling innovation and clinical excellence, while driving worthwhile outcomes for our practices.

Our POWER Values form the foundation of our ability to deliver exceptional healthcare experiences and achieve sustainable growth.

Passion for Patient Care

Outstanding Results

Winning Attitude

Embracing Continuous Improvement

Respect for Self and Others

Please note, this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Qualifications

Salary : $80,000 - $90,000