What are the responsibilities and job description for the COMMUNITY LIAISON - WEST VIRGINIA position at UHS?
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The Community Liaison directly serves as the liaison between the facility, the community, and referring agencies. The Community Liaison is directly responsible for creating demand for the facility’s services through the effective application of ethical marketing principles and sales methods.
In collaboration with the Director of Business Development and Business Development Team, the Community Liaison presents a positive and professional public image of the facility within the community.
The Community Liaison is responsible for the implementing the facility’s strategic sales plan, enhancing the facility’s brand/image, effectively managing their assigned territory and accounts, and works to achieve departmental and facility business development goals. The Community Liaison must be able to demonstrate tact, resourcefulness, patience and dedication in a fast-paced environment.
Hours are based on departmental and facility needs and may include day, evening and weekend hours, as directed by the Director of Business Development.
Qualifications
Education: Bachelor’s degree in marketing, business or related field preferred. Experience may be evaluated on a case-by-case basis in lieu of a degree.
Experience: Prior marketing and/or sales experience within a behavioral healthcare setting preferred. Three years minimum documented experience in referral development, account management, sales growth, and physician relationships preferred.
Licensure/Certification: Must possess a valid Driver’s License
Knowledge: Prefer knowledge of the Market Area (Varies) behavioral health marketplace, insurance plans, target markets and referral sources, psychiatric and chemical dependency treatment and, age-specific programming. Must possess demonstrated business development concepts, sales abilities, competency in computer usage, and excellent written and oral communication skills; knowledge of and skills in application of marketing and sales principles; creativity and flexibility; skills in data collection analysis and interpretation; record of adherence to deadlines; customer service skills; willingness to travel, including overnight travel as required.
