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Sports Fandom Digital Strategy Lead

Ultimate Asset
New York, NY Full Time
POSTED ON 4/3/2025
AVAILABLE BEFORE 5/3/2025

Sports Fandom Digital Strategy Lead - NYC

$120 - $160,000 USD Stock Benefits

Hybrid Working


Overview:


Searching for a NYC-based Digital Strategy Lead for a Global Sports Martech business that has insane cutting-edge AI tech used by the NFL, NBA, Premier League, LA Liga, and Bundesliga. The ideal candidate will be an expert on the digital experience and consumer journey of sports fans across the entire digital ecosystem, including touchpoints in mobile, social, web, app, and video. A fantastic package is available for the right candidate who is going to have the role of an evangelist and advisor to some of the biggest sports teams, leagues, federations, and broadcasters around the world.


Candidate Attributes:


  • Experience gained in Fandom engagement/consumer growth and strategy working at a sports League, Federation. Team, Code or Consultancy
  • A thorough and in depth understanding of best practices around video engagement in-app, mobile, social, and web environments to drive consumer engagement
  • The ability to take complex concepts and make them simple to understand for clients
  • Senior gravitas - the ability to act as an ambassador and evangelist for the business influencing senior clients around best practices
  • The ideal candidate will be on the intersection of digital strategy, and consumer experience. UX. UI, creative storytelling, an expert on video as an engagement tool

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