Marketing Specialist Job at Ultrafab Inc. in Town of Farmington

We are seeking a Marketing Specialist that has current experience in a manufacturing, industrial environment. The Marketing Specialist will be responsible for executing effective marketing strategies, assisting with campaign development and analyzing the effectiveness of each campaign. The successful candidate will play an integral role in building and engaging the company's customer base, and creating effective strategies that will promote the long-term growth of our company.

PRIMARY RESPONSIBILITIES

• Develop marketing strategies for new and current products, including company websites and social media while working closely with the sales team, Engineers, and Technicians, on program development and implementation.
• Manage and coordinate Ultrafab messaging utilizing all channels.
• Manage, coordinate, and write content for all Ultrafab's sales literature including print, electronic publications, social media, reports, news stories, newsletters, event listings, and advertising related to current and future products.
• Promote the Ultrafab brand and create sustained product and services awareness.
• Coordinate all required marketing programs and related functions to support and sustain company growth and the successful launch of new products and services.
• Coordinate and support Sales Managers' needs for sales and marketing tools.
• Manage all aspects related to all trade shows Ultrafab participates in.
• Research and analyze markets and market trends and work with Sales Managers to create strategic sales plans and appropriate responses.
• Key user, developer, and manipulator of CRM software platform used at Ultrafab.
• Coordinate various aspects of Global programs as assigned by the President.
• With guidance from Sales Managers, develop and maintain pricing worksheets and schedules. Assist with quoting as requested.
• Provide recommendations to Management in the development of annual plans, budgets, and sales strategies.
• Primary contact for Ultrafab Web Site, working with third-party support and internal Sales Managers.
• Document key activities and results in a timely manner.
• Respect & support the company's policies and safeguard its assets, intellectual & physical.
• Develop positive working relationships with all sales personnel, Product Development Engineers, Technicians, internal and external customers.
• Perform other related tasks as required.

Shift : Days

Pay Range : $25.00 to $28.00 per hour

Full-Time / Part-Time : Full-Time

Exempt / Non-Exempt : Non-Exempt

Category : Marketing

Location : Ultrafab (HQ)

EOE Statement : Ultrafab Inc. provides Equal Employment Opportunity with respect to all employees and applicants for employment without regard to recruitment, hiring, compensation, promotion, job assignments, transfers, demotions, training, leaves of absence, layoff, benefits, termination, and employer-sponsored activities, including social and recreational programs. This policy prohibits discrimination against all legally protected classes.

About the Organization : We are a privately held manufacturing company headquartered in Farmington, New York. Our main manufacturing facility is approximately 20 minutes east of Downtown Rochester, NY. In addition, we have two production facilities, Ultrafab West in McPherson, Kansas, and Ultrafab South in Greer, South Carolina. We are proud of the industry reputation we have earned for our quality, commitment to service, employee development, and community support. Founded in 1970, we have close to 300 employees supporting our two divisions : Pile Weatherstrip and Extruded Components (sold into the window and door industries) and Specialty Products (sold to OEMs). We believe our success is dependent upon the success of our employees. We cannot achieve company success without satisfied customers, and we cannot maintain satisfied customers without satisfied employees. Thus, we strive to offer competitive wages, challenge and growth opportunities, an attractive benefits package, and a good work environment to all employees.

This position is currently accepting applications.

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Salary : $25 - $28