What are the responsibilities and job description for the Chief Marketing Officer Seventh Generation Burlington, Vermont position at Unilever Deutschland Holding GmbH?
SVG Chief Marketing Officer
Do you have the following skills, experience and drive to succeed in this role Find out below.
ABOUT UNILEVER
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose : to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our collaborative and flexible working environment. Our organizational ambition centers around creating workplaces that foster equity, diversity, inclusion and belonging across all aspects of our business. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.
Role Overview
The Chief Marketing Officer will lead the Marketing Team and be responsible for the development of all aspects of brand positioning and communications, digital and omni-channel media, social media, influencer, PR, new product innovation and strategic product plan, marketing investments across the funnel and platforms, annual planning, customer planning starting with insights that delivers a clear and compelling proposition for and in service to the consumer and mission.
This position will lead the creation of integrated marketing platforms that can be applied broadly in all channels to build brand awareness & trial, demonstrate leadership in progressive values and deliver on the very things that define Seventh Generation, driving breakout growth along the way. As a result, this position will need to be data and insights driven; measuring objectives, key results, ROI and relentlessly focused on the consumer, fiscal delivery and optimization.
This role reports directly to the CEO / GM of Unilever Home Care NA and will partner and lead closely alongside them as well as be a core member of the leadership team driving our culture and mission.
Position Description
The successful candidate will :
- Deliver a bold consumer centric & innovative marketing strategy that recruits new users, delivers breakout growth, expands the mission and drives market share gain(s), with an integrated approach to build brand and mission love.
- Deeply understand consumer insights & behavior, data and the competitive landscape to be able to anticipate consumer needs and design programs and messaging that resonate and connect authentically.
- Manage the P&L and build a well-thought-out budget. Adapt and optimize in support of profit targets and ROI, with constant optimization.
- Understand the media landscape and think forward for future media models that can enable a competitive advantage for Seventh Generation and Home Care North America.
- Lead and oversee all functions and team members within Marketing, ensuring teams collaborate effectively in support of flawless and integrated orchestration. Mentor and develop team members.
- Partner and work hand-in-hand with Customer Development & Ecommerce teams to ensure Marketing and Brand vision is executed cohesively across channels and touchpoints.
- Partner with R&D and CMI to develop product innovation and a strategic product plan based on consumer insights, market trends, competitive landscape, assortment gaps and new category opportunities.
- Collaborate with and lead agencies and partners to provide comprehensive marketing expertise, thought leadership, and actionable recommendations across the entirety of the consumer journey and marketing funnel.
- Liaise with key stakeholders and leaders to learn and share best practices. Have the ability to work successfully in a matrix organization, built on collaboration.
- As a member of the Leadership Team, contribute to overall Seventh Generation and Home Care NA business planning, culture, mission and decision making.
What You’ll Need To Succeed
What We Can Offer You
Pay : The pay range for this position is $210,600 to $421,200. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.
Bonus : This position is bonus eligible.
Long-Term Incentive (LTI) : This position is LTI eligible.
Benefits : Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits.
Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other characteristic protected by local, state, or federal law and will not be discriminated against on the basis of disability.
Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.
If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note : This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses.
J-18808-Ljbffr
Salary : $210,600 - $421,200