What are the responsibilities and job description for the Unilever France is hiring: Associate Director, PR and Industry Relations, PC NA position at Unilever France?
JOB PURPOSE
As the Associate Director, PR & Industry Relations for PC in NA, you will lead cross-category PR, Industry Relations and Other Say communication for Unilever’s biggest business unit in its biggest market.
Excelling in end-to-end demand generation is a focal point of Unilever’s new GAP 2030 Strategy and your expertise and leadership in communications will elevate PC’s capability to deliver Culture at Scale and stay three steps ahead of the market.
This is a high visibility role that will provide counsel to the US CEO and report into the Chief Media and Marketing Capability Officer.
WHAT WILL YOUR MAIN RESPONSIBILITIES BE
- Elevate PC capability through proactive thought leadership and continuous exploration of new agency, partner, platform and measurement models and opportunities.
- Lead external communications, PR & Influencer Marketing strategy at cross category level for PC, including role of cross category social hum content and leverage of Brand Other Say content into shopper plans.
- Partner with and complement Demand Generation PR / Influencer leaders in brand organization to drive excellence on their programs.
- Partner closely with peers on Media and Marketing Capabilities team to optimize campaigns and maximize the power of paid and earned media.
- Lead cross category tentpole Other Say and PR including Retailer and Sports Tentpole Content Strategy and Deployment.
- Own PR and Influencer marketing agency roster management and exploration of new models.
- Set annual KPIs for PR and influencer marketing programs across the portfolio.
- Maintain strong media contacts and be the external-facing PR and Influencer marketing expert for PC US.
- Local issues management (US and Canada).
- Partner with the Personal Care division to lead execution of scale events.
- Manage PC product awards strategy and execution.
WHAT YOU WILL NEED TO SUCCEED
Experiences & Qualifications
Pay : The pay range for this position is $138,900 to $208,300. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.
Bonus : This position is bonus eligible.
Long-Term Incentive (LTI) : This position is LTI eligible.
Benefits : Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other characteristic protected by local, state, or federal law and will not be discriminated against on the basis of disability.
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Salary : $138,900 - $208,300
