What are the responsibilities and job description for the Head of Public Relations and Industry Engagement position at Unilever?
Responsibilities
">- Elevate Unilever's presence through proactive thought leadership and strategic partnerships
- Develop and execute comprehensive communications plans for PC NA, incorporating influencer marketing and social content
- Partner with demand generation teams to amplify program impact
- Lead the management of PR agencies and roster optimization
- Set key performance indicators (KPIs) for PR and influencer marketing initiatives
- Manage media contacts and serve as the external face of Unilever's PR efforts for PC NA
