What are the responsibilities and job description for the Marketing Coordinator Job at Unique Solutions in Rochester position at Unique Solutions?
Job Description
Job Description
We are looking for an enthusiastic and detail-oriented Marketing Coordinator to join our vibrant marketing team. In this role, you will support the planning and execution of marketing campaigns and initiatives, helping to enhance our brand visibility and drive customer engagement. You’ll collaborate with various teams to coordinate marketing efforts, analyze metrics, and ensure successful implementation of projects.
Responsibilities :
- Assist in the development and implementation of marketing strategies and campaigns across various channels, including digital, social media, email, and traditional media.
- Coordinate the production of marketing materials, such as brochures, flyers, and presentations, ensuring consistency with brand guidelines.
- Support the planning and execution of events, trade shows, and promotional activities.
- Manage social media accounts by creating and scheduling content, engaging with followers, and monitoring performance metrics.
- Conduct market research to identify trends, customer preferences, and competitive landscape, providing insights to inform marketing strategies.
- Maintain the marketing calendar to ensure timely execution of campaigns and initiatives.
- Assist with email marketing campaigns by creating content, segmenting lists, and analyzing performance metrics.
- Track and report on the effectiveness of marketing campaigns and initiatives, providing recommendations for improvement.
- Collaborate with cross-functional teams, including sales, design, and product development, to ensure alignment in messaging and branding.
- Help manage the marketing budget, track expenditures, and process invoices.
Requirements :
What We Offer :
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