What are the responsibilities and job description for the Senior Digital Marketing Manager position at United Energy Workers Healthcare?
At United Energy Workers Healthcare, we provide exceptional home healthcare services to former Department of Energy Workers under the Energy Employees Illness Compensation Program Act (EEOICPA). With 14 years of experience across 24 states and 36 locations, we are a trusted partner in patient health, recovery, and well-being.We are seeking a talented and experienced Senior Digital Marketing Manager to join our team and help us expand our reach while empowering and educating our audience. Join us in making a lasting impact and ensuring United Energy Workers Healthcare is the best place to work and receive care.Responsibilities : Create and strategize - Develop a comprehensive digital marketing strategy to generate traffic and convert leads from all online properties. Lead, develop and manage all web campaigns, the marketing database, any email or social medial traffic and advertisements. Manage social media accounts and create ways to generate high website traffic, stronger brand awareness, and new opportunities. Measure - Report on the performance of all digital marketing campaigns and compare to the goals required. Conduct testing on digital marketing strategies to ensure success. Optimize and iterate - Strategize company brand and market effectiveness by developing goals both short and long-term. Requirements : A Bachelor's degree in Marketing, Business, Communications, or a related field.5 years of digital marketing experience, with a strong emphasis on HubSpot Marketing HubExperience managing a team of marketers and external vendors.Proven experience in a similar positionAt UEW Home Healthcare, you won't just have a job; you will have a fulfilling career where your efforts contribute to meaningful and impactful change in the healthcare industry. Join us in our mission to elevate home healthcare to new heights.
