What are the responsibilities and job description for the Marketing Director position at United Home Health care Inc?
Job Summary
We are seeking a dynamic and innovative Director of Marketing to lead our marketing efforts and drive brand visibility. The ideal candidate will possess a strong background in digital marketing strategies, performance marketing, and e-commerce initiatives. This role requires a strategic thinker with a passion for creativity and the ability to collaborate effectively across departments to achieve business goals.
Duties
- Develop and implement comprehensive marketing strategies that align with company objectives and enhance brand awareness.
- Oversee performance marketing initiatives, including paid search, display advertising, and social media campaigns to maximize ROI.
- Manage marketing automation tools to streamline processes and improve customer engagement.
- Lead e-commerce strategies to drive online sales growth and optimize user experience on digital platforms.
- Create compelling content marketing plans that resonate with target audiences across various channels.
- Collaborate with sales teams to align marketing efforts with sales objectives, ensuring cohesive messaging and branding.
- Analyze market trends and consumer behavior to identify opportunities for growth and innovation.
- Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as necessary based on performance data.
- Maintain the company’s website using WordPress, ensuring content is up-to-date, engaging, and optimized for search engines.
Skills
- Proven experience in performance marketing, digital marketing, and social media marketing.
- Strong knowledge of e-commerce platforms and advertising sales strategies.
- Proficiency in HTML for website management and content updates.
- Expertise in content marketing techniques that drive engagement and conversion.
- Familiarity with collaboration sales practices to support cross-departmental initiatives.
- Excellent analytical skills with the ability to interpret data and make informed decisions.
- Strong leadership qualities with effective communication skills to inspire teams and stakeholders.
- Creative mindset with a keen eye for detail in all aspects of marketing execution.
We invite qualified candidates who are passionate about driving results through innovative marketing strategies to apply for this exciting opportunity.
Job Types: Full-time, Part-time
Benefits:
- Paid time off
Schedule:
- 4 hour shift
- 8 hour shift
Ability to Commute:
- Bethany, OK 73008 (Preferred)
Ability to Relocate:
- Bethany, OK 73008: Relocate before starting work (Preferred)
Work Location: In person