What are the responsibilities and job description for the SEO Specialist position at United Land Services?
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Description
Company Overview: United Land Services (ULS) is a leading full-service landscaping company, providing a comprehensive range of commercial landscape installation and maintenance services. Our expertise spans landscape design, maintenance, irrigation systems, hardscapes, and outdoor lighting. We proudly serve diverse properties, from single-family home developments to condominium complexes, commercial buildings, and shopping centers.
Job Description: We are seeking a skilled and experienced SEO Specialist to join our team. The ideal candidate will have a strong background in developing and implementing SEO strategies along with a foundation in web design and development. The SEO Specialist will be responsible for optimizing our website search engine visibility and driving organic traffic. Additionally, this individual will monitor, maintain and enhance our website performance.
Key Responsibilities:
Description
Company Overview: United Land Services (ULS) is a leading full-service landscaping company, providing a comprehensive range of commercial landscape installation and maintenance services. Our expertise spans landscape design, maintenance, irrigation systems, hardscapes, and outdoor lighting. We proudly serve diverse properties, from single-family home developments to condominium complexes, commercial buildings, and shopping centers.
Job Description: We are seeking a skilled and experienced SEO Specialist to join our team. The ideal candidate will have a strong background in developing and implementing SEO strategies along with a foundation in web design and development. The SEO Specialist will be responsible for optimizing our website search engine visibility and driving organic traffic. Additionally, this individual will monitor, maintain and enhance our website performance.
Key Responsibilities:
- Develop and implement SEO strategies to improve search rankings, drive traffic, and enhance user engagement.
- Identify opportunities for content optimization and ranking improvements.
- Optimize website content, meta tags, URLs, and internal linking to align with SEO best practices and perform regular audits.
- Monitor the performance and functionality of the website, identifying areas for improvement.
- Prepare reports to analyze and communicate SEO performance, highlighting key metrics and trends.
- 2 years experience with SEO.
- Proficiency with Google Analytics, SEMrush, Moz, Ahrefs, or other SEO tools.
- Understanding of HTML, CSS, and basic JavaScript as it relates to website performance and SEO.
- Experience with CMS platforms (such as WordPress) and familiarity with website design principles.
- Strong analytical skills and the ability to interpret data to inform decision-making.
- Excellent written and verbal communication skills.