Demo

Data Strategy Director

UnitedMasters
New York, NY Full Time
POSTED ON 3/8/2025
AVAILABLE BEFORE 6/7/2025

Who We Are

We are an award-winning independent creative solutions company that aspires to be the most culturally-influential company in the world. We help ambitious brands harness the power of culture to solve their biggest challenges. As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do.

We are an entrepreneurial business – not a traditional “ad agency.” That means we value resourcefulness and tenacity just as much as we value creativity and intelligence. We’re unapologetically ambitious!

We are looking for a Data Strategy Director to join Translation! Please note that this role is a Hybrid role : three days in office and two days remote.

What You'll Do

  • Establish deep knowledge of client businesses to make relevant, measurable, and impactful strategic recommendations
  • Lead the ideation, development and execution of measurement strategies and frameworks across a portfolio of client accounts
  • Build and maintain dashboards to meet multiple client team needs
  • Lead development and ensure accuracy of on-going performance marketing reports
  • Translate data into actionable insights for departments across the agency
  • Posit audience understanding that drives impact of ideation
  • Foster collaboration among inter-agency teams and media partners
  • Present as an inspiring, persuasive author who is comfortable in many rooms
  • Partner with other outstanding strategists on your team to guide and maintain the excellence of our core strategic product.

Knowledge, Skills And Abilities

  • Ability to understand database creation and maintenance of data systems, ensuring completeness and accuracy of inputs and performing quality checks throughout.
  • Experience with social data tools (e.g., Brandwatch)
  • Ability to research and drive initiatives independently with a strong sense of discipline and responsibility
  • Confidence communicating findings and methodology with senior executives and teammates with conviction
  • Ability to translate complex, mathematically-based and / or abstract ideas into solid, tangible expressions
  • Excellent verbal and written communication skills, and an ability to prepare clear and concise client-ready documents
  • Have a curious mind and a passion for understanding what drives consumers & culture
  • Aptitude for data visualization
  • Strong problem-solving skills, demonstrating the ability to thrive in uncertain situations.
  • Minimum Qualifications

  • 7 years of digital media analytics and insights development experience
  • Media / marketing performance comprehension : An understanding of the media landscape, ability to determine which channels and audiences are most appropriate based on business objectives, and experience using the data to make recommendations
  • Proficiency using data analytics to recommend solutions to improve digital-first creative performance and on-going performance optimization
  • Sharp analyzation skills in application of assessing a multitude of data sets
  • Skillful at assessing the performance of multiple creative campaigns in relation to audience data accurately and in compressed timelines
  • Ability to identify and define key performance indicators (KPIs) that impact tactics
  • Experience informing business and creative development by evaluating campaign effectiveness, audience engagement, and content performance
  • Capacity to actively remove barriers and define next steps to drive projects forward despite ambiguity.
  • Preferred Qualifications

  • Experience with advanced analytics within media performance data
  • Latin-informed with concrete experience targeting / understanding the Latinx / Hispanic-American audience.
  • About UnitedMasters, Inc.

    UnitedMasters Inc. represents the creative solutions company, Translation, and the leading software and services platform for independent creators, UnitedMasters. UnitedMasters enables ownership, exposure, and new paths for financial return for independent creators, while Translation helps brands leverage the power of contemporary culture to achieve transformational growth. Combined, UnitedMasters, Inc. is the world’s leading marketplace for cultural capital, connecting independent artists and brands to realize a future in which all creators own their future. Backed by Alphabet, Andreessen Horowitz, and Apple, UnitedMasters, Inc. is reimagining how brands and artists come together to tell their stories, build profitable growth, and push culture forward.

    Salary Hiring Range : $135,000 - $160,000

    Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide (e.g. bonus, stock options, 401(k) match, etc.)

    Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company. We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors.

    The range above is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted. If that ends up being the case, the updated salary range will be communicated with you as a candidate.

    The salary range above is for the NY / CA. As a company, we have a location based strategy, which means the salary range could be lower or higher than this if the role is hired in another location.

    Seniority Level

    Mid-Senior level

    Employment Type

    Full-time

    Job Function

    Business Development and Sales

    Referrals increase your chances of interviewing at UnitedMasters by 2x

    Get notified about new Strategy Director jobs in Brooklyn, NY .

    J-18808-Ljbffr

    Salary : $135,000 - $160,000

    If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
    Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

    What is the career path for a Data Strategy Director?

    Sign up to receive alerts about other jobs on the Data Strategy Director career path by checking the boxes next to the positions that interest you.
    Income Estimation: 
    $196,356 - $281,788
    Income Estimation: 
    $254,408 - $413,406
    Income Estimation: 
    $70,278 - $91,902
    Income Estimation: 
    $126,916 - $167,943
    Income Estimation: 
    $216,332 - $316,541
    Income Estimation: 
    $247,410 - $394,706
    Income Estimation: 
    $130,367 - $181,175
    Income Estimation: 
    $173,814 - $236,842
    View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

    Job openings at UnitedMasters

    UnitedMasters
    Hired Organization Address Brooklyn, NY Full Time
    Who We Are UnitedMasters is building a marketplace that connects artists, brands and fans - empowering artists to earn a...
    UnitedMasters
    Hired Organization Address New York, NY Full Time
    Who We Are UnitedMasters is building a marketplace that connects artists, brands and fans - empowering artists to earn a...
    UnitedMasters
    Hired Organization Address New York, NY Temporary
    Who We Are UnitedMasters is building a marketplace that connects artists, brands and fans - empowering over 1.5M artists...
    UnitedMasters
    Hired Organization Address Brooklyn, NY Full Time
    Who We Are UnitedMasters is building a marketplace that connects artists, brands and fans - empowering artists to earn a...

    Not the job you're looking for? Here are some other Data Strategy Director jobs in the New York, NY area that may be a better fit.

    Director, Brand Strategy

    Director, Brand Strategy, New York, NY

    Strategy Director - Data Solutions

    ADP - Automatic Data Processing, New York, NY

    AI Assistant is available now!

    Feel free to start your new journey!