Head of Creative Sync Partnerships

Who We Are

UnitedMasters is building a marketplace that connects artists, brands and fans - empowering over 1.5M artists to earn and grow. UnitedMasters has taken the bold step of building a music distribution service that, radically, puts artists first - disrupting the legacy music business by letting up-and-coming artists distribute their music directly to fans through streaming services while maintaining ownership of their master recording rights and up to 100% of royalties. Through the combination of UnitedMasters' music distribution platform and its deep ties to brands, UnitedMasters enables independent artists to grow and earn unlike any other platform.

Its unrivaled monetization opportunities for artists are amplified by Translation, UnitedMasters' in-house creative marketing agency renowned for helping ambitious brands thrive in contemporary culture. In 2022, Translation was awarded the number three spot in Ad Age's Agency A-List and AdWeek's Multicultural Agency of the Year. One year before, Translation was awarded Ad Age's Small Agency of the Year.

We are looking for a Head of Creative Sync Partnerships to join UnitedMasters! Please note that this role is a Hybrid role: three days in office and two days remote.

What You'll Do

• Establish and lead a sophisticated creative sync partnerships team, holding team members accountable to revenue targets and goal attainment.
• Oversee pitching of creative sync opportunities to potential and current clients and negotiate/close deals.
• Create go-to-market strategies to drive awareness for the UnitedMasters Creative Sync team and unlock opportunities for our UnitedMasters Partner Artist roster.
• Build, motivate and continually develop a highly engaged and effective go-to-market team across multiple work locations.
• Manage outreach and grow UnitedMasters' position in the sync market across agencies, music supervisors, studios, and trailer houses.
• Contribute to sourcing and fulfillment strategy to ensure catalog is competitive and meets market demand.
• Partner with Music Label, Product, and Marketing teams to analyze market trends, deepen understanding of customer needs, refine unique selling propositions and continually improve messaging.
  
  

Knowledge, Skills And Abilities

• Proven ability to set goals and build a team that establishes a strong market presence and revenue.
• You hold yourself and others accountable; you effectively direct, motivate, develop and enable your team to deliver results, even under tough circumstances.
• You develop your team members to meet both career and company goals.
• You have a track record in building culture, process and cross-functional collaboration to enable business success.
• Ability to travel and host events to nurture and deepen client relationships.
  
  

Minimum Qualifications

• 10 years of experience and extensive relationships within the music licensing community.
• 10 years experience pitching frontline and catalog music for placement across Advertising, TV, or Film within the US with a proven track record closing deals.
• Proven experience building, coaching and managing a team of 3 for a new, innovative, sync product. You have a track record of leading and developing teams that consistently beat goals and set records.
• Passionate about all genres of music and constantly evaluating new trends in the every-changing music landscape.
• Distinct point of view on where the industry is heading and ability to inform how UnitedMasters can leverage its position in culture and independent music distribution to build sustainable competitive advantages in sync.
• A passionate and empathetic leader who is closely attuned to our company's values and those of the independent artists we serve.
• You are an entrepreneur at heart: You are driven, self-directed, resourceful and thrive as a player-coach. You are confident and energized about building and leading through new stages of growth.
  
  

Preferred Qualifications

• Bachelor's degree in Business, Marketing, Music Industry, or a related field.
• Mastery of CRM software, such as Hubspot or Salesforce.
• Deep experience in Creative Sync with a track record of success.
  
  

Salary Hiring Range: $170,000 - $210,000

Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide (e.g. in some cases bonus, stock options, 401(k) match, etc.) Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company.

Seniority levelDirector

Employment typeFull-time

Job functionBusiness Development and Sales

IndustriesTechnology, Information and Internet

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