What are the responsibilities and job description for the Digital Marketing Manager position at University Loft Co.?
Company Description
University Loft Company has been a leader in contract furniture since 1986, serving over 1200 higher education customers both on-campus and off. The company also partners with developers across the country and meets furnishing needs for the armed forces through its GSA division. University Loft offers premium cabinets and a range of quality products, including custom-made upholstery and innovative furniture options.
Role Description
This is a full-time on-site role for a Digital Marketing Manager located in Greenfield, IN. The Digital Marketing Manager will be responsible for social media marketing, lead generation, marketing strategies, web analytics, and overall digital marketing initiatives to enhance the company's online presence and drive growth.
Qualifications
- Social Media Marketing and Digital Marketing skills
- Lead Generation and Marketing expertise
- Proficiency in Web Analytics
- Experience in developing and executing digital marketing strategies
- Strong analytical and problem-solving skills
- Excellent communication and project management abilities
- Bachelor's degree in Marketing, Communications, or related field
- Previous experience in the furniture or higher education industry is a plus