What are the responsibilities and job description for the Creative Director for Marketing and Communications position at University of Arkansas, Fayetteville?
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Closing Date : 02 / 19 / 2025
Type of Position :
Communications (Generalist)
Workstudy Position : Job Type :
Fixed Duration of Project / Grant (Fixed Term)
Work Shift :
Sponsorship Available :
Institution Name :
University of Arkansas, Fayetteville
Founded in 1871, the University of Arkansas is a land grant institution, classified by the Carnegie Foundation among the nation’s top 2 percent of universities with the highest level of research activity. The University of Arkansas works to advance Arkansas and build a better world through education, research and outreach by providing transformational opportunities and skills, promoting an inclusive and diverse culture and climate, and nurturing creativity, discovery and the spread of new ideas and innovations.
The University of Arkansas campus is located in Fayetteville, a welcoming community ranked as one of the best places to live in the U.S. The growing region surrounding Fayetteville is home to numerous Fortune 500 companies and one of the nation’s strongest economies. Northwest Arkansas is also quickly gaining a national reputation for its focus on the arts and overall quality of life.
As an employer, the University of Arkansas offers a vibrant work environment and a workplace culture that promotes a healthy work-life balance. The benefits package includes university contributions to health, dental, life and disability insurance, tuition waivers for employees and their families, 12 official holidays, immediate leave accrual, and a choice of retirement programs with university contributions ranging from 5 to 10% of employee salary.
Below you will find the details for the position including any supplementary documentation and questions, you should review before applying for the opening.
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Department :
Communications and Marketing
Department's Website :
Summary of Job Duties :
The Creative Director for Marketing and Communications is a dynamic and visionary role that leads the creative direction and strategy of the Division of Student Affairs’ Communications & Marketing shared services unit. This position oversees a multidisciplinary team to produce innovative, compelling, and effective visual content that enhances the Division’s mission and strategic priorities, and enhances our engagement with students, staff, faculty, and external audiences. The creative services team will focus on brand management, graphic design, photography, videography, and website visual and user experience, and works with a team of content strategists to understand and execute each unique project. This position helps the division follow university and division brand standards and oversees internal printing services. This position reports to the Sr. Director of Communications & Marketing for the division.
Regular, reliable, and non-disruptive attendance is an essential job duty, as is the ability to create and maintain collegial, harmonious working relationships with others.
Qualifications :
Minimum Qualifications :
Bachelor’s degree in degree fields of Journalism, Marketing, Communications or related from an accredited institution of higher education
At least three years of professional experience in creative roles, such as graphic design, copywriting, video production, or digital marketing, with a proven track record of producing high-quality work
Demonstrated experience in developing comprehensive creative content
Preferred Qualifications :
Master’s degree in degree fields of Journalism, Marketing, Communications or related from an accredited institution of higher education
Experience in higher education and student affairs
Supervisory experience
At least five years of experience in creative roles, such as graphic design, copywriting, video production, or digital marketing, with a proven track record of producing highquality work
At least three plus years of leadership experience managing or supervising a creative team, demonstrating strong project management and people management skills
Experience in cross-functional collaboration, working closely with other teams to align creative work with division goals
Knowledge, Skills, & Abilities (KSAs) :
Knowledge of supervisory practices and procedures
Proficient knowledge in Creative Software : Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects, etc.) o Other design tools (Figma, Sketch, Canva, etc.) o Motion graphics and video editing tools (Premiere Pro, etc.) Understanding of web design and UX / UI principles, if applicable o Basic knowledge of HTML / CSS and other web technologies may be beneficial o Familiarity with content management systems (CMS) like WordPress or similar tools
Knowledge of a variety of marketing / communication skills including photography, videography, media relations, graphic design
Knowledge of current trends in higher education communications / marketing
Exceptionally strong written and verbal communication skills
Strong interpersonal and collaboration skills with the ability to work effectively with diverse stakeholders, including students, faculty, staff, and community members
Strong project management skills with the ability to prioritize, multitask, and meet deadlines in a fast-paced environment
Strong organizational skills and ability to work independently with minimal supervision
Ability to serve as a visionary leader to a large team
Ability to develop and execute strategic communication and marketing plans that support organizational objectives
Ability to budget and allocate resources for creative projects, ensuring work is completed efficiently and within scope
Ability to delegate tasks effectively and ensure team members' growth through mentorship and constructive feedback
Ability to utilize analytics tools to measure the effectiveness of communication and marketing efforts, making data-driven decisions to optimize strategies
Additional Information :
This position is renewable annually based on continued need for the position, availability of funding, and satisfactory job performance.
Salary Information :
61,735 (Commensurate with education and experience)
Required Documents to Apply :
Cover Letter / Letter of Application, Other (see special instructions for details), Resume
Optional Documents :
Proof of Veteran Status
Recruitment Contact Information :
Robyn Starling-Ledbetter, Senior Director of Communications and Marketing, Division of Student Affairs, , 479-409-0161
Special Instructions to Applicants :
Required to submit for application :
A strong portfolio showcasing a range of creative work, including digital, print, branding, advertising, or multimedia projects
Examples of successful creative campaigns or innovative projects that highlight leadership and problem-solving
Pre-employment Screening Requirements :
Criminal Background Check, Sex Offender Registry
The University of Arkansas is committed to providing a safe campus community. We conduct background checks for applicants being considered for employment. Background checks include a criminal background check and a sex offender registry check. For certain positions, there may also be a financial (credit) background check, a Motor Vehicle Registry (MVR) check, and / or drug screening. Required checks are identified in the position listing. A criminal conviction or arrest pending adjudication or adverse financial history information alone shall not disqualify an applicant in the absence of a relationship to the requirements of the position. Background check information will be used in a confidential, non-discriminatory manner consistent with state and federal law.
The University of Arkansas seeks to attract, develop and retain high quality faculty, staff and administrators that consistently display practices and behaviors to advance a culture that embeds inclusion, opportunity, educational excellence and unparalleled access for all.
The University of Arkansas is an equal opportunity institution. The University does not discriminate in its education programs or activities (including in admission and employment) on the basis of age, race, color, national origin, disability, religion, marital or parental status, protected veteran status, military service, genetic information, or sex (including pregnancy, sexual orientation, and gender identity). Federal law prohibits the University from discriminating on these bases. Questions or concerns about the application of Title IX, which prohibits discrimination on the basis of sex, may be sent to the University's Title IX Coordinator and to the U.S. Department of Education Office for Civil Rights.
Persons must have proof of legal authority to work in the United States on the first day of employment.
All application information is subject to public disclosure under the Arkansas Freedom of Information Act.
Constant Physical Activity :
N / A
Frequent Physical Activity :
N / A
Occasional Physical Activity :
N / A
Benefits Eligible :
Salary : $61,735
