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Social Media Manager & Creative Content Producer Job at University of Maine Syst

University of Maine System
Portland, ME Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 4/18/2025

University of Maine System Social Media Manager & Creative Content Producer - Portland, Maine

The University of Southern Maine invites applications for our new Social Media Manager & Creative Content Producer. With the recent completion of the McGoldrick Center for Career and Student Success, and the upcoming Center for the Arts, it’s an exciting time to be a part of USM’s campus transformation and a community that truly believes in its service promise to be Student Focused Every Day!

The Office of Marketing and Brand Management is currently building a team with a focus on digitalization, storytelling, branding, and data-driven approaches to marketing strategy. We seek a creative thinker and storyteller that is passionate about the idea of working with our students and our USM greater community to help build our brand across social media channels in new and engaging ways!

Reporting to the Senior Director of Marketing, Enrollment Communication and Brand Strategy, the Social Media Manager & Creative Content Producer will drive our real-time storytelling efforts across several main USM social media accounts such as Instagram and Facebook, as well as strategically expand USM onto new storytelling platforms. You are a confident and creative content creator, able to inspire and train others – with skills in shaping engaging content in various formats from text to photos to short video formats. You will be an active member of the USM community, with visibility and a network across all of our campuses. You will drive social media calendars and track events happening across campuses. And you will build and manage a student media team that will broaden your reach in organic storytelling.

Pay and Benefits : This is a full-time position with a starting annual salary up to $63,000. The University of Southern Maine provides highly competitive benefits that include generous paid time off (13 paid holidays plus earned vacation and sick time); health, dental and vision insurance; life insurance; short- and long-term disability insurance; a tuition waiver program for employees and tuition discounts for spouses and eligible dependents; a 403(b)-retirement plan with 10% employer contribution; and more.

Location : This position will be based primarily on the Portland campus with occasional work on our Gorham and Lewiston campuses as needed. Potential to work remotely one day per week may be considered after the probationary period.

Required Qualifications :

  • Bachelor’s degree in media production, marketing, or communications or equivalent combination of education and experience (portfolio required).
  • At least three (3) years of social media management or multimedia production experience (specific to social media).
  • Native user of key social media channels – with experience in Instagram, Facebook, and TikTok. Snapchat, Threads, and other social media platform user experience is a plus.
  • Experience using Adobe Creative Suite.
  • Confident shooting and editing high quality content using a phone.
  • Alum of USM is a plus, but not required.

Knowledge, Skills, and Abilities :

  • You are a people person and a natural networker, inspiring the USM community to share their stories.
  • You are a collaborator, working in partnership with our Senior Multimedia Producer and student team.
  • You are a creative and innovative visual storyteller with a strong aesthetic sensibility.
  • You are a social media native, exploring the possibilities of each channel as a storytelling venue for USM.
  • You enjoy brainstorming and bringing innovation and collaboration to the room.
  • You are organized and can balance multiple tasks in a fast-paced environment.
  • You are a good communicator in writing, essential for team collaborations.
  • You enjoy the evolution of design based on feedback.
  • You can provide constructive feedback and training to those working within the university social media channels.
  • You are self-taught, take initiative, and work autonomously in a team environment.
  • You are passionate about working with students and being an active member of the university community.
  • The University of Southern Maine is a vibrant academic community located in the greater Portland, Maine area, including campuses in Portland, Gorham, Lewiston, and online. USM is committed to providing expanded access to high-quality education that elevates economic opportunity and contributes significantly to the vitality of a diverse society.

    The University of Southern Maine embraces an inclusive campus community that values the expression of differences in ways that promote excellence in teaching, learning, personal development, and institutional success. USM encourages women, veterans, individuals with disabilities, and people from diverse racial, ethnic, and cultural backgrounds to apply.

    To apply, select ‘Apply Now’ button at the bottom of this page or at USM Careers and submit the following materials :

    Finalist candidates will be asked to provide a list of the names and contact information for references. We will begin reviewing candidate packages immediately. All materials must be submitted by January 26, 2025.

    Appropriate background screening will be conducted for the successful candidate.

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    Salary : $63,000

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