What are the responsibilities and job description for the Marketing Content Specialist position at University of South Carolina?
Posting Number
STA00234PO25
Job Family
Communications and Marketing
Job Function
General Communications
USC Market Title
Communications Coordinator
Link to USC Market Title
https://uscjobs.sc.edu/titles/132404
Job Level
P0 - Professional
Business Title (Internal Title)
Marketing Content Specialist
Campus
Columbia
Work County
Richland
College/Division
Darla Moore School of Business
Department
DMSB MARCOM Operations
State Pay Band
4
Approved Starting Salary
$37,735
Advertised Salary Range
$37,735 - $56,602
Location of Vacancy
Part/Full Time
Full Time
Hours per Week
37.5
Work Schedule
Standard working schedule: 8:30am – 5:00pm
Must be willing to work a flexible schedule to meet the needs of the department
Basis
12 months
Job Search Category
Other Professional
About USC
About University of South Carolina
From the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor’s degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service — helping to build healthier, more educated communities in South Carolina and beyond.
Benefits for FTE Positions
The University of South Carolina (USC), through the State of SC and Public Employee Benefit Authority (PEBA), offers employees a valuable benefits package, including health and life insurance, generous paid leave and retirement programs. To learn more about USC benefits, access the "Working at USC" section on the Applicant Portal at https://uscjobs.sc.edu. Research Grant or Time-limited positions may be eligible for all, some, or no benefits, based on the grant or project funding.
Position Description
Advertised Job Summary
The Marketing and Communications Department within the Darla Moore School of Business invites applications for a full-time Marketing Content Specialist. This position reports to the associate director for content and media relations. The primary duties include creating content for Darla Moore School graduate programs, including feature stories, smart brevity pieces, marketing copy, website copy and communications content for graduate programs’ prospective and accepted students.
Job Related Minimum Required Education and Experience
Requires a bachelor’s degree in a job related field and no prior work experience, which may be substituted by an equivalent combination of job related certification, training, education, and/or experience.
Required Certification, Licensure/Other Credentials
N/A
Preferred Qualifications
- Experience in higher education.
- Experience writing in Associated Press Style.
- Experience with web content management systems such as Wordpress.
Knowledge/Skills/Abilities
- Demonstrated ability to write clear, compelling marketing and communications copy for multiple mediums including but not limited to publications, e-newsletters, websites, social media, digital advertising campaigns and print marketing materials such as brochures.
- Detail-oriented with a demonstrated ability to proofread and edit copy.
- Demonstrated ability to conduct high-quality research and interviews.
- Strong communication and organizational skills with the ability to work on multiple tasks simultaneously, prioritize projects and meet deadlines.
- Must be able to successfully work within the department’s online project management system.
- Strong Internet usage skills and familiarity with Microsoft Office.
- Ability to work independently and as part of a collaborative team.
- Must be an energetic individual with strong work ethic who takes initiative.
Job Duties
Job Duty
Write marketing, communications, advertising and promotional content for multiple graduate programs’ print and digital channels including but not limited to web and social media content, advertising copy, e-marketing copy and copy for print collateral such as brochures and fact sheets. Prepare content with design team for distribution across multiple channels including web, e-marketing, social media, digital advertising, print and more.
Essential Function
Yes
Percentage of Time
45
Job Duty
Research and stay up-to-date on current marketing and advertising trends to maximize written promotional content across multiple channels and platforms. Learn the graduate programs’ prospective and accepted student channels for information and communication.
Essential Function
Yes
Percentage of Time
30
Job Duty
Serve as the secondary or backup webmaster when the Web and Digital Accessibility Manager is unavailable. This includes making client edits, adding or updating news content, editing page content and other website-associated tasks. Primary responsibility will be for graduate programs but may need to provide support to other areas at times.
Essential Function
Yes
Percentage of Time
20
Job Duty
Other duties as assigned that relate to the creation and distribution of written promotional and advertising content for the Darla Moore School and graduate programs.
Essential Function
No
Percentage of Time
5
Position Attributes
Employees in Safety-Sensitive or Security-Sensitive positions will be subject to pre-employment and post-employment drug testing in accordance with University policy HR 1.95 Drug and Alcohol Testing.
Safety Sensitive or Security Sensitive
No
Hazardous weather category
Non-Essential
Posting Detail Information
Number of Vacancies
1
Desired Start Date
05/01/2025
Job Open Date
03/26/2025
Job Close Date
05/10/2025
Open Until Filled
No
Special Instructions to Applicant
Positions are advertised for a minimum of five (5) business days on our job website. After five (5) business days, positions can be closed at the discretion of the department at any time. This employment site is updated on a regular basis. The length of the recruitment and screening process may vary from position to position, depending upon a variety of factors. Should review of your qualifications result in a decision to pursue your candidacy, you will be contacted by phone or email.
We are only accepting applications submitted by May 10, 2025.
The University of South Carolina offers a valuable benefits package including but not limited to:
- Health and Life Insurance
- Retirement Programs
- Paid Tuition
- Dependent Scholarships
- Annual Leave
- Sick Leave
- 13 Paid Holidays (including an extended December holiday)
- Paid Parental Leave
- Professional Development Opportunities
Click here to learn more about why you should work at USC.
Quicklink for Posting
https://uscjobs.sc.edu/postings/185102
EEO Statement
The University of South Carolina does not discriminate in educational or employment opportunities or decisions for qualified persons on the basis of age, ancestry, citizenship status, color, disability, ethnicity, familial status, gender (including transgender), gender identity or expression, genetic information, HIV/AIDs status, military status, national origin, pregnancy (false pregnancy, termination of pregnancy, childbirth, recovery therefrom or related medical conditions, breastfeeding), race, religion (including religious dress and grooming practices), sex, sexual orientation, veteran status, or any other bases under federal, state, local law, or regulations.
Salary : $37,735 - $56,602
