What are the responsibilities and job description for the Director of Product Marketing position at Unlearn.AI?
We are advancing AI to power the future of medicine.
At Unlearn, our purpose is to advance artificial intelligence (AI) to eliminate trial and error in medicine. We are innovating advanced machine learning methods to leverage generative AI in forecasting patient outcomes, starting with the domain of clinical trials. We produce AI-generated digital twins of individual trial participants, enabling smaller and more efficient clinical trials to bring effective medicines to patients sooner.
Our innovative work in AI today will reinvent how AI is applied in medicine tomorrow — and we have a top secret plan for how to get there. We won’t be able to achieve this mission just by applying technologies created by others; the future must be invented.
Unlearn is a technology company, not a biotech company. We use computers, not pipettes. We make and use software, we don’t discover or make drugs. We believe that AI will define the future of medicine, and we aren’t deterred by naysayers or skeptics.
We Come From a Variety Of Backgrounds Ranging From Machine Learning To Marketing—but Regardless Of Where We Come From, Unlearners Share Some Common Traits
If our purpose and culture resonate with you, we invite you to apply.
About The Role
The Director of Product Marketing will lead the marketing efforts aligned with product roadmap to drive the company’s product marketing strategy and execution. This seasoned individual will be responsible for developing and implementing marketing initiatives that drive growth, enhance brand positioning, and increase market share. The ideal candidate is a strategic thinker with a proven track record of success in marketing leadership, particularly in product marketing across the technology/AI or pharmaceutical industry.
Responsibilities
At Unlearn, we are committed to building a diverse and inclusive workplace, because inclusion and diversity are essential to achieving our mission. If you’re excited about this role, and your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply nevertheless.
At Unlearn, our purpose is to advance artificial intelligence (AI) to eliminate trial and error in medicine. We are innovating advanced machine learning methods to leverage generative AI in forecasting patient outcomes, starting with the domain of clinical trials. We produce AI-generated digital twins of individual trial participants, enabling smaller and more efficient clinical trials to bring effective medicines to patients sooner.
Our innovative work in AI today will reinvent how AI is applied in medicine tomorrow — and we have a top secret plan for how to get there. We won’t be able to achieve this mission just by applying technologies created by others; the future must be invented.
Unlearn is a technology company, not a biotech company. We use computers, not pipettes. We make and use software, we don’t discover or make drugs. We believe that AI will define the future of medicine, and we aren’t deterred by naysayers or skeptics.
We Come From a Variety Of Backgrounds Ranging From Machine Learning To Marketing—but Regardless Of Where We Come From, Unlearners Share Some Common Traits
- Unlearners are ambitious; we aren’t intimidated by big, challenging goals.
- Unlearners are disciplined experimenters; we break down our big goals into smaller chunks and meet as often as necessary to track our velocity and iterate quickly.
- Unlearners are gritty; we never give up, setbacks just make us try harder.
- Unlearners are receptive to new ideas; in fact, we hate being stuck with the status quo
- Unlearners are storytellers; sharing information with each other and with the world is super important, too important to be boring. And, last but not least,
- Unlearners are team-oriented; we put the mission first, the company second, the team third, and individuals last.
If our purpose and culture resonate with you, we invite you to apply.
About The Role
The Director of Product Marketing will lead the marketing efforts aligned with product roadmap to drive the company’s product marketing strategy and execution. This seasoned individual will be responsible for developing and implementing marketing initiatives that drive growth, enhance brand positioning, and increase market share. The ideal candidate is a strategic thinker with a proven track record of success in marketing leadership, particularly in product marketing across the technology/AI or pharmaceutical industry.
Responsibilities
- Strategic Leadership: Define the vision but also roll up your sleeves to execute campaigns, analyze performance metrics, and directly contribute to marketing initiatives. Product Marketing: Collaborate with product development teams to define marketing strategies for new and existing products. Translate complex technical and clinical concepts into compelling, accessible marketing content tailored to diverse audiences. Proven capability in marketing strategy conception, development and execution
- Market Research: Analyze market trends, customer insights, and competitive landscape to inform strategic decisions.
- Integrated Marketing Campaigns: Design and implement multi-channel marketing campaigns to drive customer acquisition, engagement, and retention.
- Sales Support: Partner closely with sales teams by creating compelling marketing collateral, refining messaging, and directly engaging in sales enablement efforts to drive conversions.
- Budget Management: Manage the marketing budget, ensuring cost-effective allocation of resources.
- Team Leadership: Demonstrating both strategic leadership and hands-on execution.
- Data and Metrics: Establish and monitor KPIs to measure the effectiveness of marketing initiatives and make data-driven adjustments as needed.
- Stakeholder Collaboration: Work cross-functionally with Product, Sales, and Clinical/Technical teams to ensure marketing strategies align with product development, regulatory considerations, and industry trends.
- Bachelor’s degree in Marketing, Business Administration, or a related field. Master’s degree or MBA preferred.
- 10 years of experience in marketing, with a strong balance of strategic leadership and hands-on execution.
- A track record of success in both leading teams and personally driving key initiatives is essential.
- Deep product marketing craft expertise: from developing customer and market insight, to informing actionable positioning and growth strategies.
- Experience in the pharmaceutical, life sciences, or healthcare technology space is strongly preferred, as understanding industry regulations, patient-centric messaging, and clinical workflows will be key to success in this role
- Excellent written and verbal communication skills, with the ability to create compelling narratives and drive alignment across the organization. Ability to use insights, data, and statistical analyses to drive marketing decisions and optimize campaigns.
- Nimble and adaptable. Can roll with the punches and thrive in a fast-paced, early-stage startup environment.
- Experience marketing Generative AI-powered products or AI solutions
- Relevant marketing certifications are a plus.
- Generous equity participation
- 100% company-covered medical, dental, & vision insurance plans
- 401k plan with matching
- Flexible PTO plus company holidays
- Annual company-wide break December 24 through January 1
- Commuter benefits
- Paid Parental Leave
- Support for H1B, TN, and E-3 Visa change of employer transfers
At Unlearn, we are committed to building a diverse and inclusive workplace, because inclusion and diversity are essential to achieving our mission. If you’re excited about this role, and your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply nevertheless.