What are the responsibilities and job description for the Social Media Consultant position at Urbana?
Social Media Consultant (Cannabis Industry) – Urbana
Urbana is one of California’s premier cannabis dispensary brands, with two award-winning locations in San Francisco, a vibrant dispensary and lounge in Oakland, and exciting expansion plans ahead. Recognized as the “Best Dispensary to Take Your Mom To,” we’ve redefined the cannabis retail experience—creating a welcoming, modern environment that appeals to all.
We are seeking a creative and results-driven Social Media Consultant to grow Urbana’s digital presence and engage our community. If you thrive in an energized retail setting, have a passion for storytelling, and love making people feel great, this role is for you!
Key Responsibilities:
- Content Creation: Develop engaging social media content, including images, reels, and posts, tailored to Urbana’s dispensaries and lounges.
- Community Engagement: Increase our follower base by actively engaging with audiences across Instagram and other social media channels.
- Collaboration: Work closely with the Marketing Manager to align content with Urbana’s brand voice and promotional strategies.
- Strategic Reporting: Provide insights and updates to the CEO on campaign performance, audience growth, and engagement metrics.
What We’re Looking For:
- Proven experience managing and growing Instagram accounts, with a strong track record of engagement and follower growth.
- A personable, creative, and solutions-focused mindset, with the ability to produce compelling content under tight deadlines.
- Exceptional problem-solving skills and the ability to execute innovative digital marketing strategies.
- Experience in retail, cannabis, or lifestyle branding is a plus.
Priority consideration is extended to applicants that meet at least three of the following criteria, so please identify yourself in an introductory email as an "equity applicant" if:
(A) At the time of application, you are a member of a household that earns no more than 80% of the San Francisco or Oakland Area Median Income, adjusted for household size;
(B) During the period 1971-2016, you were arrested for, convicted of, or adjudged to be a ward of the juvenile court for any crime under the laws of California or any other jurisdiction relating to the sale, possession, use, manufacture, or cultivation of Cannabis;
(C) Since 1995, you experienced housing insecurity in San Francisco or Oakland, as evidenced by eviction, foreclosure, or revocation of housing subsidy;
(D) You have or had parent, sibling, or child, who during the period 1971-2016, was arrested for, convicted of, or adjudged to be a ward of the juvenile court for any crime under the laws of California or any other jurisdiction relating to the sale, possession, use, manufacture, or cultivation of Cannabis;
(E) You attended a school under the jurisdiction of the San Francisco or Oakland Unified School District for five years, either consecutively or in total, during the period 1971-2016; or
(F) During the period of 1971-2016, you lived for at least five years, either consecutively or in total, in San Francisco or Oakland census tracts where at least 17% of the households had incomes at or below the federal poverty level, as determined by the Director.
All employment services for Urbana retail locations are provided by Good Living Services, Inc., an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, disability, sex, sexual orientation, gender identity or expression, age, national origin, veteran status, genetic information, union status and/or beliefs, or any other characteristic protected by federal, state, or local law.
Job Type: Contract
Pay: $1,500.00 - $2,000.00 per month
Schedule:
- Weekends as needed
Application Question(s):
- Please provide links to your website/portfolio or examples of your work.
Work Location: Hybrid remote in Oakland, CA 94612
Salary : $1,500 - $2,000