What are the responsibilities and job description for the Consumer Electronics Brand Marketing Manager position at US Tech Solutions?
Job Description :
Brand Marketing team is looking for a strategic and creatively savvy brand marketing manager to join our team and lead brand work for one of our major brands.
This involves translating the brand platform into creative strategies and go-to-market plans to grow the brands' equity and drive business growth.
You will co-develop global campaigns, ensure creative excellence and consistency across all touchpoints and own relationships with cross functional teams and external agency partners.
Responsibilities :
Develop brand and creative strategies to engage our consumer audience with the brand and bring the foundational brand platform to life.
Creative development and production of brand campaigns, programs and activations tailored to different audiences, markets and business needs by working cross functionally and with external agency partners.
Ensure creative excellence and consistency in brand visual identity, brand messaging and communications across all touchpoints (Above The Line, Below The Line, Owned & Operated channels).
Partner closely with key marketing cross functional team members and external agency partners to ensure alignment on key milestones across the creative / campaign development process.
Use your creative judgment in evaluating the work coming across the creative / campaign dev process to keep the overall project on track.
Own and operate your remit with rigor, precision and through proactive communication so all stakeholders are not only aware of progress being made but issues that require immediate resolution.
Experience :
6-9 years of experience in brand marketing for a consumer brand and / or creative agency working with global clients.
Experience in developing and launching global brands & brand campaigns in a fast paced and changing environment, driving cross-functional team efforts & alignment.
Thrives in ambiguity and working across multiple teams on complex but creative initiatives.
Skills :
Brand Marketing
Brand building, brand platforms and product positioning.
Brand Campaigns.
Creative Strategies
Education :
Bachelor's degree or equivalent practical experience.
About US Tech Solutions :
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com.
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
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