What are the responsibilities and job description for the Marketing Research Strategy and Insights Lead position at US Tech Solutions?
Duration: 6 Months
Job Description:
- Oversee Retail's largest sector and cross-sector initiatives like our Retail incubator programs/pillars which will allow you to foster innovative collaboration across orgs and roles.
- You will craft scalable narratives, and bolsters Retail's growth by anchoring on critical business objectives and collaborating at scale to amplify impact.
- You will manage research alongside our Research Lead and Marketing teams, derive actionable insights from diverse sources, and help manage our thought leadership efforts to ensure the client has a unique and compelling stance internally, and externally.
Responsibilities:
Narratives:
- Create single-to-scale narratives that anchor on business objectives and support the biggest industry opportunities for Retail.
- Support incubator products and key pillars (that are xSector) to support Retails next revenue generating moments.
- Work xFN to complete narratives (e.g., Marketing, GTM, leaders xSector, etc.).
Insights and Research:
- Work alongside Research Lead and Marketing Insights/Partners to ensure insights are novel, actionable.
- Identify category and industry-level insights from 1P and 3P sources and research, package and share.
Thought Leadership:
- Partner with Execs/Leaders or xFN with Marketing to identify external media opportunities and publish POVs and client successes to position as competitive leader in the space.
- Build keynotes at scale, and positioning to service new product areas and/or pillar programs.
Experience:
- Experience managing research initiatives, deriving actionable insights, and leveraging data sources to inform business strategies.
- Utilize market intelligence to identify industry trends, consumer behaviors, and competitive landscapes, enabling data-driven strategies and informed business decisions.
- Experience in leveraging competitive analysis to identify market trends, benchmark industry best practices, and develop data-driven insights that inform strategic decision-making and positioning.
- Experience in storytelling and narrative development to craft compelling, data-driven insights that drive strategic decision-making and resonate with key stakeholders.
- Qual and/or Quant background.
Education:
- Bachelor’s degree or equivalent practical experience.
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com.
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Recruiter Details:
Name: Devesh Shakya
Email: devesh@ustechsolutionsinc.com
Internal Id: 25-35399
Salary : $115 - $155
