Marketing & Communication Specialist -Engineering & Physical Sciences

The University of Wyoming is delighted to receive your interest in our vacant position!  We strive to connect with qualified and uniquely talented individuals to join our campus community.  We would love to hear how your experiences translate to this position, the University’s Mission, Vison, and Values, and encourage you to submit an application today!

JOB TITLE:   

Marketing and Communication Specialist

JOB PURPOSE:

Provide leadership in the design and development of marketing and public relations strategies. Provide a strategic marketing and public relations approach that considers the integration of all marketing efforts, including the website, social media presence, publications, advertising pieces, multimedia/video pieces and communications/press releases. 

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Development and/or communication of informational programs to enhance and maintain favorable perceptions of an organization's accomplishments or agenda. Prepare or edit college or department publications for internal and external audiences. Create informational content that supports the University brand for print, web and social media formats. Increase the visibility of the college or department in all media areas.
• Provide creative and innovative ideas to favorably promote the college or department through unique and effective marketing and communication.
• Establish or maintain cooperative relationships with student groups, representatives of government, community, employee, public interest groups, and news and other media.
• May work with college personnel to produce printed and digital materials for student recruitment purposes.
• Provide a website strategy and remain up to date with the system and template changes.
• Plan regular content updates and execute changes as needed.
• Provide direction and assistance in the most appropriate way to present information and ways to engage the audience.  Write press releases and coordinate photo opportunities.
• Promote special events to support relations with students, alumni, retirees, and a variety of VIPS.

SUPPLEMENTAL FUNCTIONS:

• Perform miscellaneous job-related duties as assigned.
• Attend and participate in training and other professional development activities.
• Participate in performance-related goal setting and achievement to meet personal and organizational goals and objectives.
• Meet regularly with college or department leaders and Institutional Marketing/Communications team.

COMPETENCIES:

• Attention to Detail
• Technical/Professional Knowledge
• Formal Presentation Skills
• Strategic Planning
• Quality Orientation
• Analysis/Problem Identification 

REMOTE WORK ELIGIBILITY: 

This position provides vital support to campus customers and requires the successful candidate be available to work on campus.

MINIMUM QUALIFICATIONS:  

Education:  Bachelor's degree, preferably in Marketing, Communications, Public Relations or related focus

Experience:  At least 4 years work-related experience

Excellent written, oral, and interpersonal communication skills

Required licensure, certification, registration or other requirements:  None

DESIRED QUALIFICATIONS:  

• Experience in marketing strategy, principles, practices, and methodology   
• Experience in graphic design, layout, and production
• Experience in website design and development
• Experience with communication strategy and deployment
• Ability to manage multiple competing priorities with minimal oversight
• Experience in higher education communication and marketing

REQUIRED MATERIALS:  

Complete the online application and upload the following for a complete application: cover letter, resume or C.V. and contact information for four work-related references.  

This position will remain open until filled. Complete applications received by 1/2/2025 will receive full consideration. 

HIRING STATEMENT:  

UW is an Affirmative Action/Equal Opportunity Educator and Employer (UW Reg 4-1). The University does not discriminate in employment or personnel practices on the basis of race, gender, religion, color, national origin, disability, age, protected veteran status, sexual orientation, gender identity, genetic information, creed, ancestry, political belief, pregnancy, or any other protected category or participation in any protected activity.  In compliance with the ADA Amendments Act (ADAAA), if you have a disability and would like to request an accommodation to apply for a position, please call 307-766-2377 or email jobapps@uwyo.edu

ABOUT LARAMIE:

The University of Wyoming is located in Laramie, a town of 30,000 in the heart of the Rocky Mountain West. The state of Wyoming continues to invest in its university, helping to make it a leader in academics, research and outreach. The university has state-of-the-art facilities in many areas and the community provides the advantages of a major university.

Located in a high mountain valley near the Colorado border, Laramie offers both outstanding recreational opportunities and close proximity to Colorado’s Front Range, a bustling group of metropolitan cities including Denver, Boulder, and Fort Collins. This beautiful mountain landscape offers outdoor enjoyment in all seasons, with over 300 days of sunshine annually. For more information about the region, please visit http://visitlaramie.org/