What are the responsibilities and job description for the Content Marketing Manager Job at Valenz in w rizz position at Valenz?
Vālenz Health is the platform to simplify healthcare – the destination for employers, payers, providers and members to reduce costs, improve quality, and elevate the healthcare experience. The Valenz mindset and culture of innovation combine to create a distinctly different approach to an inefficient, uninspired health system. With fully integrated solutions, Valenz engages early and often to execute across the entire patient journey – from care navigation and management to payment integrity, plan performance and provider verification. With a 99% client retention rate, we elevate expectations to a new level of efficiency, effectiveness and transparency where smarter, better, faster healthcare is possible.
About This Opportunity :
As the Content Marketing Manager, you will be responsible for crafting both short- and long-form content to build brand awareness, drive demand, and position Valenz Health as a thought leader in the self-insurance industry. You’ll bring expertise in copywriting with a keen eye for design, developing compelling content for various channels including advertising, blog posts, case studies, executive communications, presentations, social media, webpages, white papers, and more. Your strong storytelling skills will be key to creating impactful and engaging content that resonates with diverse audiences.
Things You’ll Do Here :
- Build, manage, and execute a robust content strategy and calendar that align with brand and marketing goals.
- Regularly conduct research to stay updated on emerging trends, industry insights, and relevant news, applying learnings to content development.
- Copywrite thought leadership content in the form of blog posts, case studies, eBooks, and white papers, collaborating closely with internal SMEs.
- Craft copy for corporate publications, including advertisements, media submissions, newsletters, and press releases.
- Develop executive communications, presentations, and speaking engagement materials.
- Manage organic social media content.
- Collaborate with graphic designers to bring written content to life visually.
- Develop and maintain relationships with key industry stakeholders, serving as the main point of contact for partners and vendors with whom Valenz regularly develop or share content.
- Partner closely with internal SMEs to ensure content is accurate, compelling, and timely.
- Analyze, refine, and repurpose content to effectively reach target audiences.
- Evaluate and optimize web copy for engagement and SEO purposes.
- Identify new channels, publication opportunities, and topics.
- Leverage marketing automation tools to streamline distribution.
Reasonable accommodation may be made to enable individuals with disabilities to perform essential duties.
What You’ll Bring to the Team :
A plus if you have :
Where You’ll Work :
This is a fully remote position, and we’ll provide all the necessary equipment!
Why You'll Love Working Here
Valenz is proud to be recognized by Inc. 5000 as one of America’s fastest-growing private companies. Our team is committed to delivering on our promise to engage early and often for smarter, better, faster healthcare . With this commitment, you’ll find an engaged culture – one that stands strong, vigorous, and healthy in all we do.
Benefits
At Valenz, we celebrate, support, and thrive on inclusion, for the benefit of our associates, our partners, and our products. Valenz is committed to the principle of equal employment opportunity for all associates and to providing associates with a work environment free of discrimination and harassment. All employment decisions at Valenz are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, national, social, or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and / or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. We will not tolerate discrimination or harassment based on any of these characteristics.
J-18808-Ljbffr
