Demo

Membership Sales & Retention Manager

Valley of the Sun J
Scottsdale, AZ Full Time
POSTED ON 4/14/2025
AVAILABLE BEFORE 5/12/2025
Description

This is a full-time position reporting directly to the General Manager. The Sales and Retention Manager drives new member acquisition and maximizes existing member retention to grow the membership, enhancing profitability through various strategies inside and outside of the club.

Key Responsibilities

  • New Member Acquisition: Implement and execute strategies to generate leads and convert them into paying members.
  • Member Retention: Develop and implement retention strategies to reduce churn and encourage long-term membership engagements.
  • Revenue Generation: Drive all revenue streams, including membership sales, product sales, and other secondary revenue opportunities.
  • Team Leadership and Training: Lead and motivate the sales team, providing training and support to improve performance and confidence.
  • Data Analysis and Reporting: Monitor key performance indicators (KPIs), analyze data, and communicate insights to the management team.
  • Community Engagement: Build relationships with local businesses and develop partnerships to expand the club’s reach and attract new members including corporate memberships.
  • Member Experience: Lead by example on the front desk and club floor, ensuring a positive and memorable experience for every member.
  • Sales Process: Advocate for and implement the gym's sales process, ensuring consistent and effective sales best practices.
  • CRM Management: Oversee the use of the CRM system by yourself and your team, ensuring accurate tracking of member interactions, bookings, and outcomes

Requirements

Required Skills & Competencies:

Sales Expertise: Proven ability to deliver results in a sales environment, with strong skills in conducting consultations and closing deals. Positive solutions-driven mindset.

Leadership and Coaching: Ability to mentor and support a small sales team, helping them to improve their performance while leading by example.

Member-Centric Focus: Exceptional member service skills, ensuring long-term member engagement and retention.

Passion for health, fitness and wellness

Flexibility in working hours and to support the needs of the business including some weekends and evenings.

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