Demo

Associate Brand Manager - US DIY Marketing

Valvoline Global Operations
Kentucky, KY Full Time
POSTED ON 4/18/2025
AVAILABLE BEFORE 5/17/2025
Why Valvoline Global Operations?

At Valvoline Global Operations, we’re proud to be The Original Motor Oil, but we’ve never rested on being first. Founded in 1866, we introduced the world’s first branded motor oil, staking our claim as a pioneer in the automotive and industrial solutions industry. Today, as an affiliate of Aramco, one of the world’s largest integrated energy and chemicals companies, we are driven by innovation and committed to creating sustainable solutions for a better future.

With a global presence, we develop future-ready products and provide best-in-class services for our partners around the world. For us, originality isn’t just about where we began; it’s about where we’re headed and how we’ll lead the way. We are originality in motion.

Our Corporate Values—Care, Integrity, Passion, Unity, And Excellence—are At The Heart Of Everything We Do. These Values Define How We Operate, How We Treat One Another, And How We Engage With Our Partners, Customers, And The Communities We Serve. At Valvoline Global, We Are United In Our Commitment To

  • Treating everyone with care.
  • Acting with unwavering integrity.
  • Striving for excellence in all endeavors.
  • Delivering on our commitments with passion.
  • Collaborating as one unified team.

When you join Valvoline Global, you’ll become part of a culture that celebrates creativity, innovation, and excellence. Together, we’re shaping the future of automotive and industrial solutions.

Valvoline Global Operations Headquarters is located in Lexington, KY. We prefer local candidates willing to work an in-office work schedule (3 days per week).

How You’ll Make An Impact

Associate Brand Manager - US DIY Marketing will be responsible for driving brand strategy and growth plans within our core lubricant portfolio. This role will report to the North America Motor Oils Brand Manager and collaborate closely with cross-functional partners, including Sales, Product Strategy and Management, Brand Management, Category Management, and Media Strategy & Planning. The Associate Brand Manager will also play a key role in ensuring a strong execution of marketing programs across national accounts, support and collaborate with the Trade Marketing team, and help shape plans that drive consistent, profitable growth aligned with overall business objectives.

In Addition, They Will Be Responsible For The Following

  • Know and help lead the core lubricant business, guiding the organization toward the right strategies and plans to win in the category.
  • Publish best-in-class monthly letters that outline key market results, drivers, and recommended actions, along with driving those recommendations through execution
  • Lead business review and brand planning, driving OGSM priorities and initiatives.
  • Ensure Valvoline has the right portfolio, distribution, pricing, and promotion to consistently grow volume, profit, and share.
  • Collaborate with PS&M to maintain Initiative Master Plans, ensuring sufficient innovation over the next 3-5 years to deliver the Valvoline Global Long Range Plan.
  • Lead line reviews and customer account meetings with Sales counterparts for core lubricant portfolios, enabling data-based selling stories that grow our Valvoline share of shelf year vs. PY (including National Meeting content, trade show assets, etc.).
  • Liaison with and coach members of the Trade Marketing team, driving a positive team culture and individual professional growth.
  • Own select creative and paid marketing partnerships across the Valvoline product portfolio

What You’ll Need

  • Bachelor’s Degree in business, marketing, or a related field
  • Minimum of 3-4 years of brand management, leading brand planning and execution, with a track record of delivering top and bottom-line growth
  • Strong visionary, strategic, and courageous leadership skills to manage up, down, and across the organization
  • Strong analytical thinking, and business mindset. Possesses the ability to turn insights into clear recommendations and action
  • Ability to drive innovation, connect with consumers, and develop long-term brand equity
  • A strong attention to detail with an inquisitive thirst to learn more and seek the truth
  • Team-oriented with strong communication abilities and willingness to share ideas for diverse input and perspective
  • Passion for Brand building
  • Must be authorized to work in the U.S.

What Will Set You Apart

  • Master of Business Administration (MBA)
  • Experience successfully leading CPG trade marketing programs and initiatives
  • Experience leading a high-performing team

Benefits That Drive Themselves

  • Health insurance plans (medical, dental, vision)
  • HSA and flexible spending accounts
  • 401(k)
  • Incentive opportunity*
  • Life insurance
  • Short and long-term disability insurance
  • Paid vacation and holidays*
  • Employee Assistance Program
  • Employee discounts
  • Tuition reimbursement*
  • Adoption assistance*

Valvoline Global is an equal opportunity employer. We are dedicated to fostering an environment where every individual feels valued, respected, and empowered to contribute their unique perspectives and skills. We strictly prohibit discrimination and harassment of any kind, regardless of race, color, religion, age, sex, national origin, disability, genetics, veteran status, sexual orientation, gender identity, or any other legally protected characteristic.

We are committed to ensuring accessibility throughout our recruitment process. If you require a reasonable accommodation to participate in any stage of the recruitment or selection process, please contact us at:.

  • Phone: 1-800-Valvoline
  • Email: 1800valvoline@valvolineglobal.com

This contact information is solely for accommodation requests. For inquiries about application status, please use the appropriate channels listed in your application materials.

Are You Ready to Make an Impact?

At Valvoline Global, we’re looking for passionate and talented individuals to join our journey of innovation and excellence. Are you ready to shape the future with us? Apply today.

Requisition ID: 1366

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