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Vantage Point Retirement Living Marketing Coordinator

Vantage Point Retirement Living
Exton, PA Full Time
POSTED ON 1/28/2025
AVAILABLE BEFORE 3/27/2025
Are you a marketing professional interested in working for a local, family-owned company backed by big-business experience? Vantage Point Retirement Living, a senior living development and management company, is seeking a part-time (approximately 20 hours per week) Marketing Coordinator. This is a great opportunity for an individual who is interested in harnessing their creativity while delivering collateral, assisting with the management of our digital brand and social media, and coordinating projects. New graduates and students are encouraged to apply.

The responsibilities, characteristics, and skillsets below are just a glimpse into the role, and we hope you’ll apply to learn more if you believe you’re a great fit!

General day to day responsibilities will include…
Creative:
  • Updating or duplicating/rebranding existing collateral and materials (brochures, inserts, etc.)
  • Drafting (writing and designing) new marketing materials when assigned within existing brand standards.
  • Drafting event support and other miscellaneous materials when needed.
  • Collaborating with sales & marketing teams to prioritize a fluid list of projects.
  • Helping coordinate print processes, including portal and promotional item sourcing when needed.

Social Media and Digital Management:
  • Coordinating with community teams to plan and execute social media content using a cooperative editorial calendar
  • Monitoring social media pages to respond to comments, see trends, and make recommendations.
  • Working with community teams to uphold brand voice and standards
  • Monitoring websites, review pages, etc. and communicating errors or necessary updates to appropriate team members.

Project Coordination:
  • Helping move and prioritize projects as assigned.
  • Updating the project management system with current project status
  • Assisting in collection & reporting of ongoing projects
  • Coordinating & following up with stakeholders to keep projects on track and updating when timelines shift.

The right candidate should have…

A successful addition to the team will enjoy working collaboratively but be able to work independently with minimal supervision, quickly prioritize and adapt to shifting project urgency, and be willing to occasionally travel to communities.

While we support continued learning and enrichment, and celebrate a culture that encourages learning new skills, there are base level requirements for this position that include but are not limited to:
  • Bachelor's Degree (BA) from four-year college or university (or degree in-progress) in Marketing, Communications, or Graphic Design.
  • 2 years’ experience across:
o Graphic design experience with Adobe Suite (InDesign, Illustrator, Acrobat, Photoshop, Lightroom). Also familiar with web-based tools (i.e., Canva.)
o Strong copywriting skills, able to adapt tone to different audiences
o Experience with video editing a plus (Adobe Premier/Rush)
o Social Media Management (Facebook, LinkedIn, Instagram)
o Project Management software (Asana, etc.)
o Marketing automation and email platforms (i.e., MailChimp)
  • Valid driver’s license and access to reliable transportation
  • Must be willing to travel within a 2-hour radius of the Exton, PA headquarters for occasional off-site meetings.
  • Previous Senior Living experience is a plus.

The Perks of Working with Us
  • Competitive pay
  • Generous PTO package
  • 401k with company match
  • Employee assistance program
  • … And so much more! We’d love to chat with you about all the perks that specifically relate to what YOU are looking for in an employer

Top Reasons to Work with Us
  • Family-owned and operated management company
  • Team approach to work
  • Smaller by design – Vantage Point is not a big national chain and that means more corporate involvement and support of the team
  • Make a difference in the lives of those who live with us

Who Is Vantage Point Retirement Living?
Headquartered in Exton, Pennsylvania, Vantage Point Retirement Living is a senior living development and management company that has been ensuring area seniors enjoy vibrant, carefree, and healthy lifestyles since 1995. Widely recognized for our hands-on, personal involvement, we have decades of experience creating incredible communities. We are a local family-run organization backed by big-business experience, but regionally focused. Our family-oriented company is invested in our senior living communities because we live here, too. We do senior living…better. And it all starts with our team.
Our Mission is to create best-in-class communities for seniors built on a foundation of trust, compassion, and responsibility to better the lives of those who live in them. To fulfill our mission, we rely on our corporate and community teams to deliver those core values of trust, teamwork, respect, and integrity. We can’t ask of our team what we aren’t willing to deliver ourselves, which is why each employee in our organization knows the Vantage Point Leadership personally. We treat our team with the greatest respect, emphasizing the importance of team culture. When our employees are happy, our residents are happy, our business thrives, and our mission is fulfilled.
Vantage Point Retirement Living is an Equal Opportunity Employer. Our company’s philosophy is our commitment to non-discriminatory practices for our residents, staff, and business partners. Through our cultural awareness, we celebrate the diversity of residents and staff by supporting various celebrations, history, and means of acknowledgement of all cultures we serve. #VPRL

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