Demo

Salesforce Marketing Cloud Specialist

Varite
Phoenix, AZ Full Time
POSTED ON 2/27/2025
AVAILABLE BEFORE 5/24/2025

Description :

We believe everyone deserves to move their financial life forward.

We know that assets have the power to fund goals. Those numbers represent individual lifetimes filled with hard work and dreams for our clients and generations to follow. Our clients trust us to guide them forward with empathy, integrity and invention. We uphold that same standard of respect and commitment for clients and colleagues alike.

Founded on the idea that financial education is a fundamental right for everyone, Continues to grow and challenge the status quo. We're moving forward, together. If our purpose-driven commitment inspires you, we invite you to consider joining our team.

We are looking for a Salesforce Marketing Cloud Specialist to join the Lifecycle Marketing Team to help build campaigns, create automations, and audit and test during our migration from the Salesforce Marketing Cloud - Core platform to Salesforce Marketing Cloud - Enterprise 2.0 platform. We are seeking a candidate with proven experience working in Marketing Cloud to build emails and journeys, create complex automations, implement personalizations, validate triggers and test migrated programs. If you are someone who has a passion for building modern software that helps move peoples' financial lives forward, this may be the opportunity for you!

Responsibilities :

  • Work with Lifecycle Marketing's technical lead to migrate, test, and QA assets in SMC 2.0 business units.
  • Partner with members of Lifecycle marketing team to engage in the standardization of email marketing practices, build new emails and journeys, and identify creative opportunities to test & optimize marketing performance.
  • Review email code, test, and troubleshoot emails across multiple browsers and email clients using rendering tools such as Litmus.

Required Knowledge and Skills :

  • Proficient in HTML, CSS, and AMPscript
  • Has a deep understanding of approaches to integrate SMC with other systems in an organization's eco-system for incorporating dynamic and personalized content in emails
  • An understanding of responsive and mobile-first design concepts
  • A self-starter who brings positive energy, and innovative ideas and has a passion for email development and email marketing
  • Required Experience and Education :

  • 5 years of experience as Salesforce Marketing Cloud Developer
  • Experience using Source tree for managing Gitlab code repositories is a plus.
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