What are the responsibilities and job description for the Marketing Intern position at Varney & Associates?
The Marketing Internship is an exciting opportunity for someone who has an interest in branding, digital marketing, and graphic design. Candidates will utilize their experience to complete various marketing projects which will provide the opportunity to further develop both technical and professional skills. Varney & Associates Marketing intern will transform the technical knowledge of public accounting into marketing and branding strategies for the firm.
Duties/Responsibilities
- Develop brand messaging, social media strategies, and content schedules to consistently improve social media presence, Facebook, LinkedIn.
- Create and implement engaging creative concepts across multiple platforms utilizing design programs.
- Manage and create engaging content for social media platforms to increase brand awareness and audience engagement.
- Create targeted email campaigns and monthly newsletters using Mailchimp.
- Design flyers, graphics, and other marketing materials to support company branding and enhance promotional efforts.
- Maintain and enhance the company website by updating relevant information,
- Assist with implementing SEO strategies and redesigning web pages to improve user experience and engagement.
- Conduct market research to collaborate with staff on new ideas and directions for marketing and communications.
- Work across functions and departments to bring our product to life.
- Assist with brand messaging, research website rebranding and upgrade needs.
- Strengthen the organization’s overall brand.
Required Skills/Abilities
- Excellent verbal and written communication skills
- Flexible, with the ability to effectively prioritize projects.
- Organization and Project Management
- Team-player and highly self-motivated
- Attention to detail.
- Ability to take direction.
- You take initiative, have ideas and are a go-getter.
- Graphic Design
Required Education and experience
- Pursuing a degree in marketing or related field
- Proficiency in Microsoft Office programs.
- Strong understanding of social media management, practices, and metrics/reporting
- Experience using design programs – Canva or Adobe Creative Suite
Commitment: We request that interns be available 15-20 hours per week. Our office is open 8 am – 5 pm Monday through Friday. These hours are flexible to accommodate your class schedule. It is possible to have extended hours, weekend hours and/or special events for the Firm.
Additional eligibility qualifications
Kansas Career Work Study eligible is preferred, but not required. For more information regarding Kansas Career Work study https://affordability.ku.edu/financialaid/workstudy/kansas.