Demo

CRM Engineering Manager / Product Owner.

VDart Inc
GA Full Time
POSTED ON 3/8/2025
AVAILABLE BEFORE 6/7/2025

Job Title : CRM Engineering Manager / Product Owner.

Location : Remote

Duration / Term : Long Term Contract

Job Description

We are seeking an experienced CRM Engineering Manager / Product Owner to lead our Salesforce Marketing Cloud (SFMC) platform strategy. This role will begin as an individual contributor managing contractors and is expected to evolve into a leadership role building out a dedicated team. The ideal candidate will have deep technical expertise in SFMC, be hands-on with configuration and workflows, and collaborate closely with business stakeholders to design and implement innovative solutions. A broad understanding of CRM platforms and related systems like Customer Data Platforms (CDP) is highly desirable.

Key Responsibilities

  • CRM Vision & Strategy : Define and set an ambitious product vision, strategy, and roadmap for the Salesforce platform aligned with marketing business needs.
  • Product Data Strategy : Ensure the platform captures, understands, and acts on high-quality data to continuously improve product and business outcomes.
  • Solution Implementation : Work closely with the business to gather requirements, design, and implement SFMC configurations and workflows.
  • Team Management : Initially manage contractors, with a long-term goal to build and lead a full CRM team.
  • Agile Delivery : Utilize Agile methodologies to drive product development and ensure timely delivery.
  • Stakeholder Collaboration : Engage with cross-functional teams to ensure seamless integration and effective communication across the organization.
  • Operational Excellence : Monitor platform performance and optimize processes to ensure high service quality and compliance with best practices.

Qualifications

Must-Have :

  • Bachelor's or Master's degree in Computer Science, Information Systems, Business Administration, or a related field .
  • Proven leadership and management experience, including managing contractors and building teams.
  • Deep technical expertise in Salesforce Marketing Cloud , with hands-on experience in configuration and workflow design.
  • Extensive experience gathering requirements, designing solutions, and implementing SFMC configurations.
  • Strong understanding of Agile methodologies .
  • Excellent communication and stakeholder management skills.
  • Nice-to-Have :

  • Broad knowledge of CRM platforms beyond SFMC, such as Customer Data Platforms (CDP) .
  • Experience with data strategy and product data management.
  • Relevant Salesforce certifications.
  • Key Skills

    Salesforce Marketing Cloud, CRM, Agile, Product Vision, Team Leadership, Data Strategy, Workflow Design, Requirement Gathering, CDP, Communication, Stakeholder Management.

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