What are the responsibilities and job description for the Market Research Analyst position at VDC Research?
Are you passionate about emerging technologies and market trends? Since 1971 VDC Research Group has been a trusted B2B technology market intelligence and consulting firm, providing deep insights and actionable strategies to vendors, technology decision-makers, and investors worldwide.
We’re looking for Market Research Associates and Analysts to join our team in Southborough, MA. In this role, you’ll support our core research practices, which include AutoID & Data Capture, Enterprise Mobility & Connected Devices, IoT & Embedded Technology, and Industrial Automation & Sensors.
Key Responsibilities
Research & Analysis
- Conduct in-depth interviews (phone/online) with technology suppliers, end users, and channel partners
- Design and develop research tools such as surveys, data collection templates, and forecasting models
- Build market forecasts, vendor profiles, and strategic analysis reports
- Analyze complex datasets to uncover trends, generate insights, and develop strategic recommendations
Content Development & Thought Leadership
- Create engaging content including blogs and webcasts that drive industry dialogue
- Represent our insights at industry events, client meetings, and through traditional and digital media
- Build your personal brand and contribute to the visibility of VDC and your research practice through consistent, high-impact content
Qualifications
- Bachelor’s degree (BA/BS) required
- Strong written and verbal communication skills with a business focus
- Experience in both qualitative and quantitative research methods
- Proficiency with Microsoft Office (Excel, PowerPoint, Word)
- Familiarity with statistical analysis tools and methodologies
- Knowledge or interest in relevant technology sectors
- Willingness to travel for industry events and client engagements
Be a part of an exciting organization that is leading the way in analyzing trends and best practices in the tech industry. We have a reputation for producing great work for our clients while maintaining an outstanding work/life balance for every member of our team.
We offer a competitive benefits package, including:
- Immediate medical and dental coverage
- Life insurance, PTO, and professional development reimbursement
- 401(k), disability, and flexible spending accounts
- Onsite fitness center and showers at our Southborough office
To learn more about VDC and its products and services, visit our website at: www.vdcresearch.com
VDC Research is an Equal Employment Opportunity employer that values the strength diversity brings to the workplace.
