What are the responsibilities and job description for the Social Media Associate Job at Velocitii in Buffalo position at Velocitii?

Job Application - WNY Public Broadcasting Association

Job Posting CLOSED

Social Media Associate

Buffalo Toronto Public Media is your local source for television and radio – WNED PBS, WNED PBS KIDS, WNED Create, WBFO NPR, WNED Classical, and WBFO The Bridge! We reach Western New York and Southern Ontario and can be streamed from your favorite device.

Engaging our communities through exploration and entertainment—everywhere.

We’re looking for a Social Media Associate!

What you’ll be doing :

Create and implement promotional content for all assigned social media accounts
Adhere to the editorial calendar, promotional priorities, and social media best practices
Implement the established social media strategy for BTPM entities, projects, and fundraising campaigns
Promote BTPM’s content, mission, and messaging through compelling and engaging content; consistently practicing inclusive messaging
Monitor all comments and messages on social media platforms and, if needed, respond appropriately by following established protocol, escalating as appropriate
Monitor real-time analytics to inform strategy for future content
Collaborate with brand managers and project leads to create engaging social content that achieves promotional goals
Make recommendations to management for improving reach and engagement on social media

What you’ll need :

Minimum of Associate degree in Marketing, Communications, Public Relations, Advertising, related field or two (2) years of related experience in lieu of degree

Familiarity with a variety of social media platforms, personal or professional use; internship experience a plus

Demonstrated proficiency with computer programs including Microsoft Office

Working knowledge of graphic design for social media and familiarity with design platforms (i.e. Canva)

Demonstrated ability to use necessary equipment for content creation (i.e. smartphone camera, its settings and apps)

Strong writing, grammar, and spelling skills; accuracy and attention to detail are a must

Strong verbal communication skills; ability to work in cross-departmental teams

Must have the ability to work within constant deadlines and have strong organizational and prioritization skills

Enthusiastic, motivated, innovative, problem-solver, creative team player

Familiarity with post scheduling platforms and project management software a plus

Experience in media and / or a nonprofit setting a plus

Why BTPM?

Because we’re awesome! You won’t find a better group of talented, energetic people dedicated to quality content and reaching the various communities of our region. We are proud of our culture and promote a realistic balance of both work and personal life. Our benefits package is fantastic and we have free parking!

Salary and Benefits :

This is a full-time, non-exempt hourly position and starting pay will be based on education, experience, and interview. Starting range : $15.50 to $18.15 / hr.

12 paid holidays

3 weeks of paid vacation

Medical, Dental, Life, Vision Short- & Long-Term Disability insurance options

Health Savings Account (for applicable plans) with employer contribution

Voluntary Life, Accident, Critical Illness coverage options

Identity Protection option

Employee Assistance Program

Tuition Assistance (based on eligibility)

Retirement Plan with 7.5% employer match (based on eligibility)

Buffalo Toronto Public Media is an Equal Opportunity Employer committed to excellence through diversity and inclusion.

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Salary : $16 - $18

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Job Application - WNY Public Broadcasting Association Job Posting CLOSED Buffalo Toronto Public Media is your local sour...

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