What are the responsibilities and job description for the Influencer Marketing Manager position at Velvet Caviar?
Ready to join a fun e-commerce brand with consistent growth and innovation? VelvetCaviar.com is looking for a rockstar marketer who will be responsible for leading and growing the brand’s influencer marketing program across Instagram, TikTok, and YouTube. Work with some of the biggest influencers today, recruiting new partners, negotiating deals, coordinating campaigns, and managing a team of marketing associates.
This role is for someone who loves influencer marketing and closing deals!
You’ll play a critical role in the brand’s continued growth through customer acquisition and brand development on social media. The ideal candidate is driven, thinks creatively, plans strategically, and leads others well. This is a great opportunity to join a successful brand where you can make an impact and experience great growth opportunities.
ABOUT US:
VelvetCaviar.com is a leading fashion accessories brand with over 1 million social media followers; established in New York since 2015. We’re mostly known for pioneering the tech accessories market with our stylish phone cases. Our products can be found in national retailers and on hundreds of celebrities and influencers worldwide! With under 40 team members, Velvet Caviar is a great environment for innovation, collaboration, and friendships. Visit our Instagram at @velvetcaviar and our website, velvetcaviar.com to gain a clearer understanding of the brand and its product line.
RESPONSIBILITIES:
- Lead the influencer marketing strategy, campaigns, and monthly budgets
- Direct a team of marketing associates and build new systems & and processes
- Find brand-relevant influencers from Instagram, Tiktok, and Youtube
- Contact, Price, Negotiate, and Manage big influencer promotions
- Review creators’ content and optimize their traffic’s sales funnels
- Build systems to maintain strong relationships with existing influencers
- Manage and grow the influencer gifting program’s list and performance
- Provide monthly reports on all influencer marketing initiatives
- Collaborate with the creative director on unique creator needs
- Assist the product team with licensing & and collab opportunities
REQUIREMENTS:
- 3 Years of Influencer Marketing Experience (brand or agency side)
- Located in New York or New Jersey
- Track record of deploying paid promotions across IG, TT, YT
- Interested in building large-scale marketing operations & teams
- Bachelor's Degree in Marketing or a relevant major
- Persistent work ethic with a strong motivation to grow
- Excellent knowledge of direct response marketing & and social media
- Innovative marketer with new & and creative concepts
- Strong multi-tasker and performs under tight deadlines
- Experience reviewing and editing partner contracts
- Strong communication and negotiating skills
- Effective team leader and project manager
- Strong organizational and analytical skills
PERKS:
- Be a key player at a growing DTC brand
- Salary Commission Bonuses
- Fun office at the Brooklyn Navy Yard
- PTO Days Specified Holidays Off
- Health Insurance contributions offered
- Free drinks, snacks, and dog petting!
Velvet Caviar is an equal opportunity employer committed to a diverse workplace environment.
Salary : $80,000 - $110,000
