What are the responsibilities and job description for the Senior Influencer Marketing Manager position at Velvet Caviar?
About Velvet Caviar:
VelvetCaviar.com is a fashion tech brand founded in New York in 2015, known for pioneering the stylish phone case trend. With over 1,200,000 social media followers, our products are featured by top influencers and celebrities worldwide and can be found online and in national retailers. Check us out at velvetcaviar.com and @velvetcaviar on Instagram.
The Opportunity:
We’re looking for a driven and creative Senior Influencer Marketing Manager to lead and grow our influencer program across Instagram, TikTok, and YouTube. In this role, you’ll work directly with some of today’s biggest influencers, spearhead new partnerships, and help scale our influencer marketing into a high-performing, ROI-driven engine. This is a key role with the opportunity to build new systems, lead a team, and directly impact brand growth and customer acquisition.
What You’ll Do:
- Own the overall influencer marketing strategy and execution
- Manage and mentor a team of marketing associates
- Identify and recruit high-impact, brand-aligned influencers across Instagram, TikTok, and YouTube
- Negotiate contracts and pricing, and manage influencer relationships end-to-end
- Review creator content and optimize funnels to drive conversions
- Manage and expand our influencer gifting program
- Provide detailed performance reports on influencer marketing KPIs
- Partner with the creative team to develop unique, on-brand campaign content
- Collaborate with product and licensing teams on partnership opportunities and product collabs
- Build systems to streamline and scale influencer marketing operations
What We’re Looking For:
- 4 years of experience in influencer marketing (brand or agency side)
- Based in New York or New Jersey (hybrid role, in-office Tues/Thurs)
- Proven success running paid influencer campaigns across IG, TikTok, and YouTube
- Skilled in pricing, negotiating, and managing influencer partnerships
- Strategic thinker with strong knowledge of direct response marketing
- Experience managing contracts and legal agreements with creators
- Excellent communication and relationship-building skills
- Highly organized and able to manage multiple projects in a fast-paced environment
- Innovative and creative — always looking for the next big idea
- Strong leadership and team management abilities
- Bachelor’s degree in Marketing or related field
What We Offer:
- Be a key player at a fast-growing, design-forward DTC brand
- Competitive base salary commission performance bonuses
- Hybrid schedule with a fun, collaborative office environment at the Brooklyn Navy Yard
- Paid time off and holidays
- Health insurance contribution
- Office perks: stocked snacks, drinks, and dogs to pet!
Velvet Caviar is an equal opportunity employer and values diversity at all levels of the organization.
Salary : $120,000 - $150,000
