What are the responsibilities and job description for the Social Media Manager Job at Velvet Caviar in New York position at Velvet Caviar?
Ready to join a fun tech brand with consistent growth and innovation? Velvet Caviar is looking for a rockstar social media manager who will be responsible for managing all of the brand’s social media channels, totaling over 1,200,000 followers! You’ll play a key role in marketing as your work will improve the brand’s appeal and attract new customers. The ideal candidate is creative, passionate, a strong multi-tasker, and a great team player. This is a great opportunity to join a successful brand with a lot of growth opportunities.
ABOUT US :
Velvet Caviar is a leading fashion accessories brand with over 1 million social media followers, established in New York in 2015. We’re mostly known for pioneering the tech accessories market with our fashionable phone cases. Our products can be found in national retailers and on hundreds of celebrities and influencers worldwide! Please visit our Instagram at @velvetcaviar and our website, velvetcaviar.com to gain a clearer understanding of the brand and product line.
RESPONSIBILITIES :
- Develop, plan & execute weekly social calendar across all organic social channels - including support for new launches & velvetcaviar.com promotions that align with brand’s seasonal objectives
- Execute content planning and creation for social (briefing global studio, outsourcing to freelancers, sourcing UGC, copywriting)
- Publish daily content on social media channels (Instagram, TikTok, Facebook, etc)
- Assist Creative Director on set with social shoots and set preparation
- Lead team meetings for bi-weekly social media content strategy brainstorms
- Manage the community management team to build and nurture the social community
- Create short-form, of-the-moment content for Instagram, TikTok, and Social Ads
- Provide on-site social coverage at events (e.g., brand and press events, etc)
- Create and manage paid social campaigns to amplify brand new product drops (2-3x month)
- Lead brand partnerships for social media giveaways (1x month) and email subscriber acquisition
- Create briefs for creator content and ad hoc product promotions
- Report on monthly social media performance and analysis
- Administrate monthly budget tracking and invoice submissions
- Deliver social media guidelines and best practices
- Monitor trends in social media tools, applications, channels, design, and strategy
REQUIREMENTS :
PERKS and BENEFITS :
Velvet Caviar is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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