Senior Product Marketing Manager

About Venn

Venn is revolutionizing how businesses enable BYOD workforces, removing the burden of buying and securing laptops or dealing with virtual desktops. Our patented technology provides companies with a new approach to securing remote employees and contractors working on unmanaged computers. With Venn’s Blue Border™ software, work lives in a company-controlled Secure Enclave installed on the user’s computer, enabling IT teams to secure company data while ensuring end-user privacy. Over 700 organizations, including Fidelity, Guardian, and Voya, trust Venn to meet FINRA, SEC, NAIC, and SOC 2 standards.

Your Role and Impact

We are seeking a smart, proactive, and scrappy Senior Product Marketing Manager to own and drive Venn’s GTM product positioning and messaging, while being a visible cross-functional presence across the organization. Reporting to the SVP of Marketing, you will play a pivotal role in understanding market dynamics and collaborating cross-functionally to ensure alignment and execution of marketing strategies that drive growth.

This is a hybrid role, with 1-2 days per week in our New York office required.

What You Will Do

• Market Analysis: Conduct in-depth market research to identify trends, customer needs, competitive dynamics, and opportunities to differentiate our products.
• Product Positioning & Messaging: Develop, test, and refine product positioning and messaging to resonate with target audiences and drive engagement across customer segments.
• Content Development: Create and oversee development of compelling content (e.g., white papers, case studies, web copy, presentations) that supports product messaging and accelerates the customer journey.
• Product Collaboration: Partner closely with product management to support product development and launch activities, ensuring alignment with market needs and customer feedback.
• Demand Generation Support: Work with solution engineering and marketing teams to craft impactful demand generation campaigns, including webinars, email campaigns, and other lead-generation activities.
• Sales Enablement: Design and deliver sales enablement resources (e.g., training materials, pitch decks, battle cards) that empower the sales team to effectively position and sell our products.
• Performance Measurement: Monitor and report on the effectiveness of product marketing initiatives, using insights to optimize strategies and tactics.
  
  

What You Will Bring

• Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
• 5 years of experience in SaaS product marketing, preferably in security, compliance and risk solutions.
• Proven experience in conducting market research and analysis, crafting product positioning, and developing go-to-market strategies.
• Exceptional presentation, written, and verbal communication skills, with the ability to simplify complex concepts and craft compelling narratives.
• Strong collaboration and cross-functional leadership skills, with experience working with product management, sales, and engineering teams.
• Data-driven success mindset
• Familiarity with tools such as HubSpot, or similar CRM/marketing platforms is a plus.
• Self-starter with a strategic mindset and a passion for driving results in a fast-paced environment.
• Experience with product immersion/demo solutions such as Storylane or Tourial preferred and Sales enablement tools such as Highspot preferred.
• Experience with collaboration tools such as Asana, Clickup preferred.
  
  

At Venn, diversity is our strength. As an Equal Opportunity Employer, we are committed to creating an inclusive workplace where every individual can bring their authentic self, contribute uniquely, and thrive. We champion differences and ensure all team members feel valued and respected.

Estimated base compensation: $120,000 - $140,000 USD/year

Estimated bonus: $10,000 - $20,000 USD/year

Total compensation: $130,000 - $160,000 USD/year