Demo

Marketing Data Analytics Manager

Vensure Employer Services
Vensure Employer Services Salary
Duluth, GA Full Time
POSTED ON 1/17/2025
AVAILABLE BEFORE 4/16/2025

Job Description

Job Description

About Us

Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector, providing a comprehensive portfolio of solutions, including HR / HCM technology, managed services, and global business process outsourcing (BPO). The company and its service providers collectively serve over 95,000 businesses and process over $135B in annual payroll. As a "One Employer Solution” headquartered in Chandler, Arizona, Vensure helps thousands of businesses streamline and grow their operations with custom strategies that benefit both employers and employees. Find out more by visiting www.vensure.com .

Position Summary

As a Manager of Marketing Analytics , you'll be responsible for reporting on the entire marketing funnel-from lead engagement to upsell opportunities. You will be responsible for the technical creation of reports and dashboards, connection of systems, and troubleshooting as required. You will not only be able to answer queries from business leaders with clear data, but you'll be able to study data and provide actionable insights proactively. When needed, you'll collaborate with Business Units, Sales Operations, and IT teams to optimize existing technology for optimal reporting and suggest new pieces to the tech stack

Essential Duties and Responsibilities

Data Analysis and Reporting :

  • Be the centralized owner of the Marketing data in the CRM, which includes stabilizing the data environment in conjunction with the Sales Ops and Marketing Ops teams, providing organizational comprehension of database and CRM components, and ensuring data-driven capabilities are leveraged in marketing and sales efforts
  • Analyze marketing and sales data to identify trends, patterns, and insights.
  • Create and maintain dashboards and reports to track key performance indicators (KPIs).
  • Help prepare weekly, monthly and quarterly department business review and ad hoc report requests for Business Units and Marketing Leadership Team.
  • Help in maintaining the integrity of marketing and CRM databases by with data hygiene processes, conducting data appending, performing system audits, and enforcing governance measures.

Campaign Optimization :

  • Monitor and analyze the performance of marketing campaigns.
  • Proactively identify areas for improvement with tracking and assist teams with strategies and implementation to optimize.
  • Work closely with the marketing team to refine targeting and messaging based on data insights.
  • Marketing Technology Management :

  • Collaborate with Digital & Technology team, Sales Operations Team and Sales Analytics team in integrating marketing systems with other business systems.
  • Own implementation and oversight of Marketing data into organization business intelligence platform
  • Knowledge, Skills, and Abilities

  • Data analytics proficiency
  • Critical thinking for effective problem-solving
  • Must be able to handle multiple projects simultaneously without compromising the accuracy and precision
  • Conceptual and practical handling of SQL databases along with database querying languages
  • Data visualization
  • Experience in marketing and / or product management
  • Experience with data analysis and mapping
  • Experience in statistical model building
  • Proficiency with Microsoft Office, including Word, Excel, and PowerPoint
  • Proven experience with digital revenue attribution and customer segmentation
  • Hands-on work with Power BI or other Business Intelligence Tools
  • Hands-on experience working with marketing data, including advertising, web analytics and email data sources
  • Deep working knowledge of Salesforce.com including reporting
  • Education & Experience

  • Bachelor's degree in business, marketing, computer science, or a related field
  • A minimum of five years of experience in a global organization handling and analyzing large data sets
  • Company Description

    About Us

    Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector, providing a comprehensive portfolio of solutions, including HR / HCM technology, managed services, and global business process outsourcing (BPO). The company and its service providers collectively serve over 95,000 businesses and process over $135B in annual payroll. As a "One Employer Solution” headquartered in Chandler, Arizona, Vensure helps thousands of businesses streamline and grow their operations with custom strategies that benefit both employers and employees. Find out more by visiting www.vensure.com

    Company Description

    About Us Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector, providing a comprehensive portfolio of solutions, including HR / HCM technology, managed services, and global business process outsourcing (BPO). The company and its service providers collectively serve over 95,000 businesses and process over $135B in annual payroll. As a "One Employer Solution” headquartered in Chandler, Arizona, Vensure helps thousands of businesses streamline and grow their operations with custom strategies that benefit both employers and employees. Find out more by visiting www.vensure.com

    Salary : $135

    If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
    Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

    What is the career path for a Marketing Data Analytics Manager?

    Sign up to receive alerts about other jobs on the Marketing Data Analytics Manager career path by checking the boxes next to the positions that interest you.
    Income Estimation: 
    $130,367 - $181,175
    Income Estimation: 
    $173,814 - $236,842
    Income Estimation: 
    $115,898 - $155,468
    Income Estimation: 
    $160,561 - $207,658
    Income Estimation: 
    $160,561 - $207,658
    Income Estimation: 
    $192,426 - $255,933
    Income Estimation: 
    $192,426 - $255,933
    Income Estimation: 
    $249,151 - $341,218
    Income Estimation: 
    $96,928 - $129,143
    Income Estimation: 
    $115,898 - $155,468
    View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

    Job openings at Vensure Employer Services

    Vensure Employer Services
    Hired Organization Address Naples, FL Full Time
    W e are a proud work-from-office company. If you're ready to work on-site in a dynamic, global company, we'd love to hea...
    Vensure Employer Services
    Hired Organization Address Richmond, TX Full Time
    Position Summary Do you have a penchant for organizing, collaborating, smiling, and having fun? We are a medical stabili...
    Vensure Employer Services
    Hired Organization Address Tucson, AZ Full Time
    Job Description Job Description About us : We are a leading company based in Tucson, AZ, specializing in machining, manu...
    Vensure Employer Services
    Hired Organization Address Phoenix, AZ Full Time
    About us We are a modern production, design, and fulfillment facility based in Phoenix, AZ that specializes in the manuf...

    Not the job you're looking for? Here are some other Marketing Data Analytics Manager jobs in the Duluth, GA area that may be a better fit.

    Senior Manager, Marketing Analytics & Data Science

    The William Carter Company, Atlanta, GA

    Data Scientist

    Revenue Analytics, Atlanta, GA

    AI Assistant is available now!

    Feel free to start your new journey!