Senior Director, Market Access Operations and Strategy

Job Description

Job Description

Vericel Corporation, a commercial stage company and leader in advanced cell therapies for sports medicine and severe burn care, is seeking a Market Access Lead to join our team and drive innovation in regenerative medicine. As part of our patient-driven company, you will contribute to groundbreaking treatments like MACI for knee cartilage repair, and Epicel and Nexobrid for burn care, directly impacting patients with critical medical needs. If you are passionate about making a real difference, this is your opportunity to join a high growth company and talented team of professionals who are committed to improving the lives of the patients we serve.

POSITION SUMMARY

The Senior Director Market Access Operations and Strategy will lead the Market Access function and will report directly to the Chief Commercial Officer. They will be principally responsible for developing and executing strategies and tactics to optimize appropriately indicated patients access to Vericel’s commercialized brands including MACI® (autologous cultured chondrocytes on porcine membrane), Epicel® (cultured epidermal autografts) and NexoBrid® (anacaulase-bcdb).

DUTIES AND RESPONSIBILITIES

• Lead market access team which currently includes five direct reports.
• Manage strategic partnerships that make up best-in-class Hub which provides case management and revenue recognition services for the MACI brand as well as operations of a limited network of specialty pharmacies dispensing product.
• Develop and implement health economic and other strategies to support brand adoption and utilization as well as improve patient access and reimbursement to Vericel products.
• Collaborate with sales and marketing to develop resources that effectively communicate the value proposition to both healthcare providers and patients.
• Assess market dynamics, including payer landscape, reimbursement policies, as well as competitive activity to identify opportunities and challenges.
• Where appropriate, conduct cost-effectiveness analyses, modeling patient outcomes, and generating evidence to support reimbursement strategies.
• Collaborate on commercial payer contracting strategies with our specialty pharmacy partners; and provide guidance on facility contracting and key account management strategies.
• Lead negotiations with healthcare facilities to secure favorable pricing and contracting terms.
• Where necessary, build relationships with payers, government agencies, partners to advocate for favorable coverage and pricing decisions.
• Develop and implement strategies to secure appropriate reimbursement procedural codes and pricing for Vericel’s commercialized brands.
• Analyze clinical data to support market access arguments and address payer concerns regarding value proposition, efficacy and safety.
• Monitor and engage CMS (Medicare / Medicaid) relating to payment proposals for Outpatient Prospective Payment Systems, Surgery Centers, Physician Fee Schedules, and Hospital Purchase Orders by obtaining coding, coverage, and reimbursement information.

Required Skills :

QUALIFICATIONS, EDUCATION AND EXPERIENCE

WORKING CONDITIONS AND PHYSICAL DEMANDS

Occasional domestic business travel, tradeshows, sales meetings, educational programs and customer and partner meetings.

EEO Statement

All applicants will receive consideration for employment without regard to their race, color, religion, sex, national origin, sexual orientation, gender identity, or protected veteran status and will receive consideration for employment and will not be discriminated against on the basis of disability. Vericel Corporation is an Equal Opportunity / Affirmative Action Employer.

Vericel Corporation is VEVRAA federal contractor and desires priority referrals of protected veterans for job openings at all locations within the state.