Marketing Coordinator

Marketing and Campaigns Coordinator

VersaFile Consulting Group is a Vancouver-based technology services and software companywhich helps large enterprise organizations running SAP to modernize how they integrate and automate content and content-based processes across their business.  Our purpose is to generate outcomes that make a difference by making our solutions easy, highly functional and quick to value.  

We are looking for a dynamic and detail-oriented Marketing and Campaigns Coordinator to implement and manage marketing campaigns across various target platforms. This role focuses on executing marketing initiatives, monitoring progress, and providing actionable recommendations to management for improving targeting and overall campaign effectiveness. The coordinator will focus on campaign implementation and analysis while supporting the leadership team on various other marketing activities. 

This is a 6-month contract position and reports to our Marketing Director. You will have the chance to collaborate closely with and receive mentorship from senior leaders at VersaFile, including the Customer Success Manager, Business Development Director, and CEO. This hybrid role, based in our Gastown office two days a week, offers an excellent opportunity for a recent graduate or entry-level marketer looking to get valuable experience.

What you will do: 

• Design and implement marketing campaigns tailored to various target platforms, including LinkedIn Ads, email marketing, and Google Ads. 

• Monitor campaign performance and track metrics to ensure alignment with business goals. 

• Make data-driven recommendations to management for improving campaign targeting and effectiveness. 

• Research, build and sustain Ideal Customer Profile (ICP) campaign lists. 

• Oversee and update Salesforce CRM, ensuring accurate tracking of marketing-related activities. 

• Familiarity with CRM tools (Salesforce preferred), Leadfeeder, and marketing analytics platforms. 

• Proficiency with Canva or similar design tools. 

• Support marketing initiatives as needed, including event coordination, swag, and promotional items. 

Who you will be: 

• A diploma holder or recent grad of a college digital/online marketing school in Vancouver. 

• Experience in executing and managing marketing campaigns, particularly within a technology-focused company. 

• Strong analytical skills to evaluate campaign performance and make data-driven recommendations. 

• Excellent communication and organizational skills. 

• Ability to multitask and prioritize in a dynamic environment. 

• Experience with data analysis and research. 

• Creative mindset with attention to detail. 

Location: 
Our head office is in Vancouver, this is a hybrid role so the applicant must live in the Vancouver area. 

Type: 
Full-time permanent 

Salary: 
$48,000 – 57,000 (dependent on experience) 

To Apply: 
Please submit your Cover Letter, Resume, and any prior portfolio highlights.Applicants that are moved forward will be expected to complete and present a project as part of the first interview process. 

VersaFile's core purpose is to deliver solutions for clients that make a difference. To make a difference, we need people from all walks of life. By the way, we genuinely care about people, and it is embedded into who we are. For us, equity and inclusion are a natural part of our culture and purpose. No matter who you are, come join us and together let's make a difference! 

We thank all applicants for their interest, and we will contact you for an interview if you are short-listed as a candidate. 

Salary : $48,000 - $57,000