What are the responsibilities and job description for the Marketing Generalist position at Vertical Alliance Group Inc?
Vertical Alliance Group is the parent company of Infinit-I Workforce Solutions—online training tools, including a learning management system for industries like transportation, distribution, and warehousing.
The Marketing Generalist will provide support for all aspects of Vertical Alliance Group’s marketing efforts, including administrative efforts, direct mail, creative, digital, and other responsibilities as assigned.
This is a part-time position, up to 29 hours per week, flexible with schedule. This is not a remote position. Compensation is commensurate with experience.
Scope of Position
- Update marketing calendar and campaign schedules
- Maintain marketing materials; Monitor inventory, design, and order replacements as needed
- Run reports and maintain analytics to help evaluate the efficacy of campaigns and other marketing efforts
- Brainstorm, create, and monitor direct mail campaigns
- Perform general market and client research
- Update department budget tracking
- Contribute to content for email, website, social media, and other channels
Skills
- Degree in a related field is required
- 3 years of experience utilizing marketing skills
- Organized detail-oriented
- Phenomenal at multi-tasking
- Collaborative team player
- Proactive solutions-oriented