What are the responsibilities and job description for the Vested is hiring : Account Executive, Content Marketing in New York position at Vested?
As an Account Executive at Vested, you will work on the day-to-day execution of integrated marketing programs, which could include but are not limited to content marketing, traditional and digital advertising, social media, branding as well as PR and media relations. You will work closely with Senior Account Executives, Account Managers, Senior Account Managers, and other "Vesties." You're responsible for being a reliable team member - reliable execution, effective communications, a creative mindset, and a great work ethic.
Responsibilities include but are not limited to :
- Delivers engaging content across various media platforms (paid, owned, earned, or shared)
- Provides support on the execution of integrated campaigns, including but not limited to copywriting, social media management, marketing automation / email, press release drafting, reporting / monitoring, meeting agendas, etc.
- Has a general familiarity with social media platforms (such as LinkedIn and X / Twitter) and an interest in driving higher engagement, which could include utilizing tools like Canva to create visual content or providing direction to the creative team.
- Has a general understanding of digital marketing reporting vocabulary (CPC, CTR, impressions, etc.) as well as branding (logo, type, fonts, etc.)
- Assists in the management of various projects across functional teams to ensure they're meeting client needs (content, digital marketing, PR, design)
- Works with the account managers and account leaders to ensure they understand the ultimate objectives of both strategy and tactics
- Demonstrates a general understanding of the financial services sectors / businesses in which your clients operate
- Expresses knowledge and interest in both marketing and financial services in client meetings, phone calls, and within the office environment -
- Demonstrates ownership over their day-to-day execution of programs as well as a commitment to delivering excellent outputs on time that receive positive feedback from the client
This role will require a flexible / hybrid schedule, and candidates must be located in the greater NYC area or be willing to commute to the office in NYC. Hours are Monday through Friday, starting at 9am EST.
Vested is committed to providing jobs for all without discrimination based on race, color, religion, sexual orientation, gender identity, national origin, or veteran status.
