What are the responsibilities and job description for the Paid Search Coordinator position at Veterans United Home Loans?
As a Paid Search Coordinator, you will be responsible for routine maintenance and quality control for the Veterans United Paid Search accounts. You will work closely with the Paid Search Manager to ensure we are optimizing to the highest quality traffic while keeping costs and efficiency metrics within our targets.Job duties may include, but are not limited to : Maintain quality control of landing pages, account settings, and best practices for paid search.Responsible for campaign analysis, reporting findings to the appropriate stakeholders, and implementing optimizations.Maintain account hygiene by pulling search query reports, adding new keywords to target, and adding negative keywords to exclude.Identify high-cost areas, implementing bid and budget optimizations to drive account efficiency.Perform routine reporting, assessing quality and performance of campaigns, networks, and other areas of accounts.Actively contribute to making the team and culture stronger by assisting with other duties as needed, excluding licensed activity.We're looking for someone who can be passionate about their job and have fun doing it, who will deliver results with integrity, and who enjoys finding ways to enhance the lives of others every day. We'll also want to know you can demonstrate these attributes : Quantitative and analytical decision-making skillsHigh attention to detailExcel in a fast-paced, results-oriented environmentThrive in a highly cooperative work settingExemplary customer service skillsBasic understanding of online advertising key performance indicatorsAbility and willingness to constantly learn industry best practicesAdvanced knowledge in Excel or similar spreadsheet software1 year(s) of experience in PPC platforms and related toolsAbility to understand and interpret testing dataProficient in basic computer technologies, appropriate for an internet-based companyRegular and predictable attendanceLearn more about us on Glassdoor and our career site at vu.com / careersVeterans United Home Loans and its affiliates are proud to be Equal Opportunity Employers committed to creating a diverse and inclusive workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability, veteran status, or other legally protected classifications.