What are the responsibilities and job description for the Digital Marketing Manager for a Gym Franchise Company in Australia (Home Based Part Time) position at Virtual Coworker?
• Develop, curate, and manage high-quality content across various digital platforms to ensure consistency and alignment with brand guidelines.
• Collaborate with the creative team to produce engaging and on-brand marketing materials.
• Monitor and adjust ad sets to improve performance and achieve KPIs, with a particular focus on reducing cost per lead.
• Implement and manage SEO strategies to improve organic search rankings and increase website traffic.
• Continuously track, analyze, and report on campaign performance metrics.
• Stay updated with the latest digital marketing trends and technologies.
• Collaborate with the creative team to produce engaging and on-brand marketing materials.
• Monitor and adjust ad sets to improve performance and achieve KPIs, with a particular focus on reducing cost per lead.
• Implement and manage SEO strategies to improve organic search rankings and increase website traffic.
• Continuously track, analyze, and report on campaign performance metrics.
• Stay updated with the latest digital marketing trends and technologies.