What are the responsibilities and job description for the Digital Marketing Manager position at VirtualVocations?
A company is looking for a Digital Marketing Manager responsible for developing and executing paid digital marketing strategies.Key ResponsibilitiesDevelop and optimize marketing strategies for paid search, video, and paid social campaignsManage reporting and analysis for all channel efforts, translating data into actionable insightsCollaborate with cross-functional teams to drive channel growth and ensure campaign alignment with business goalsRequired QualificationsDeep understanding of paid search, video, and paid social best practices and optimization techniquesSelf-starting strategic thinker with the ability to blend data insights with creative opportunitiesAbility to work independently and adapt to change and ambiguityPassion for marketing and staying current with industry trends and technologiesDetailed understanding of audience targeting, testing, and analytics tools
