What are the responsibilities and job description for the Direct Response Copywriter position at VirtualVocations?
A company is looking for a Direct Response Copywriter to create high-converting copy for e-commerce brands.Key ResponsibilitiesConduct detailed product research to identify unique selling propositions (USPs) and mechanismsCreate high-converting landing pages, email sequences, and ad copy using AI toolsAnalyze campaign performance metrics and adjust copy based on insightsRequired QualificationsMinimum of 4 years' experience writing copy for e-commerce brandsBachelor's degree in Marketing, Communications, or a related field preferredProven expertise in conducting product research for copy developmentStrong portfolio showcasing research-backed e-commerce projectsExperience with analytics tools and reporting ROI