What are the responsibilities and job description for the Media Buyer (Google Ads) position at VirtualVocations?
A company is looking for a Media Buyer (Google Ads) to manage and optimize advertising campaigns.Key ResponsibilitiesPlan, create, and manage ad campaigns on Google Advertising platformsDevelop and utilize Custom Audiences to enhance campaign effectivenessContinuously optimize and analyze the performance of advertising campaigns to meet KPIsRequired QualificationsBachelor's degree or higher in marketing, advertising, business, or a related field2 years of hands-on experience managing and optimizing Google Ads campaignsStrong understanding of audience segmentation and social media best practicesFamiliarity with Google Analytics for tracking and analyzing campaign performanceA passion for social media, particularly in working with sports-related campaigns
